Essays about: "importance of customer"

Showing result 16 - 20 of 725 essays containing the words importance of customer.

  1. 16. Optimizing the Performance and Efficiency of District Heating Substations : A Study of the Cooling Process and Overall System Improvements in Ludvika

    University essay from Högskolan Dalarna/Institutionen för information och teknik

    Author : Marwan Ali; Eema Sheykhi Narani; [2023]
    Keywords : Energy efficiency in multi-family buildings; District heating efficiency; Sustainability; District heating control; Cooling process;

    Abstract : The concept of future sustainability is driving efforts toward the efficient improvement of energy systems. District heating systems play a key role in balancing the energy system by improving performance and flexibility. READ MORE

  2. 17. eCRM PERSONALIZATION STRATEGIES : Influence of content personalization on consumer engagement performance of email marketing campaigns

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Daniela Rodriguez; [2023]
    Keywords : CRM; email marketing; content personalization;

    Abstract : Background: As personalization has become a common CRM strategy for companies to create valuable relationships with customers, users are receiving an increased amount of personalized communication, further research is needed on the influence of content personalization in specific channels, to improve customer engagement.  Purpose: This paper seeks to analyse the influence of eCRM content personalization strategies on the consumer engagement performance of email marketing campaigns building upon existing knowledge about the benefits and opportunities of personalization strategies. READ MORE

  3. 18. Competitor analysis of the synchronous machines market : A study of how manufacturers differentiate themselves from each other with unique value propositions

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Fredrick Fager; Jiyan Kösanlioglu; [2023]
    Keywords : Synchronous machines; synchronous motors; synchronous generators; competitor analysis; value proposition; Synkronmaskiner; synkrona motorer; synkrona generatorer; konkurrentanalys; värdeerbjudande;

    Abstract : This report highlights the market for synchronous machines and examines the current situation. Today, the world demands higher volumes of electrical power that is cleaner, more efficient and generated from fossil-free sources. This increases the importance of using efficient and modern that minimise energy losses. READ MORE

  4. 19. EXPLORING THE POTENTIAL OF PERCEPTUAL LIGHT ART TO ENHANCE EXPERIENTIAL RETAIL ENVIRONMENTS

    University essay from KTH/Ljusdesign

    Author : Janani Narayanan; [2023]
    Keywords : Experiential retail environment; Immersive experience; Perceptual light art; Skyspace;

    Abstract : The surge in online shopping has resulted in decreased customer presence in brick-and-mortar stores. To attract customers, retailers need to enhance the experiential value of their environments. Lighting plays a crucial role in creating appealing spaces and guiding customers. READ MORE

  5. 20. KEY PERFORMANCE INDICATORS TO INCREASE LOGISTICS PERFORMANCE IN THE DAIRY INDUSTRY : A CASE STUDY IN THE DAIRY INDUSTRY

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Tor Shimamura Fagle; [2023]
    Keywords : Supply Chain; Supply Chain Management; Logistics Performance; Inventory Management; Performance Measure; Performance Measurement System; Key Performance Indicator; MICMAC; Self-Structured Interaction Matrix; Food Supply Chains; Dairy Industry.; Försörjningskedja; Försörjningskedjehantering; Logistikprestanda; Lagerhantering; Prestationsmått; Prestationsmätningssystem; Nyckelprestandaindikator; MICMAC; Självstrukturerad interaktionsmatris; Livsmedelskedja; Mejeriindustri.;

    Abstract : The dairy industry is a complex system that involves many stakeholders and processes, from production to distribution. To measure and improve the performance of this system, a comprehensive and reliable Performance Measurement System (PMS) is needed. A PMS is a tool that helps to evaluate the efficiency and effectiveness of supply chain operations. READ MORE