Essays about: "indian markets"
Showing result 11 - 15 of 45 essays containing the words indian markets.
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11. The Use of Sustainable Business Models in Emerging Markets: How is it Influenced by Macroeconomic Trends? A Case Study of the Indian Dairy Industry
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Businesses are increasingly attracted to Emerging Markets due to the potential of increased demand for goods and services, driven mostly by macroeconomic trends in the external business environment. However, the business model approach for emerging markets differs from the one for developed markets as they are faced with a different set of demand and supply conditions. READ MORE
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12. Looking for the next Start-Up fairy tale in India : Cultural and Institutional problems Swiss Start-Ups face when internationalising to India
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Switzerland has, despite being a rather small country, a big start-up scene which develops rapidly and puts forth many entrepreneurs. Currently, it is certain that any opportunity for competitive advantage must be exploited and emerging markets like India prove to be full of them. READ MORE
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13. Glodomestication – IT Works both Ways. The linkage of Indian IT INVs’ internationalization process and creation of a competitive advantage
University essay from Göteborgs universitet/Graduate SchoolAbstract : During the past years, the phenomenon of International New Ventures (INV) from emerging markets has been increasingly acknowledged where globalization has facilitated their internationalization into new foreign markets. As a result, this has led to the creation of a more dynamic and global market place, which has increased the need for firms to distinguish themselves through their competitive advantage. READ MORE
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14. Corporate diversification and firm performance : The effect of the global financial crisis on diversification in India
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : This paper investigates the impact of diversification and the financial crisis on firm performance in India.The dataset of this paper is focused on Indian publicly listed firms between 2006 and 2012. READ MORE
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15. Foreign Market Entry Srategies. : A Case study of IKEA entering Indian Market.
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Title: Foreign Market Entry Strategies A case study of IKEA entering Indian market Purpose: The purpose of this study is to describe factors that need to be considered when entering Indian market. Research Questions: (1) How does IKEA handles its market entry strategy in India? (2) What are the barriers for IKEA in Indian market? (3) Why is IKEA interested in Indian market? Methodology: This thesis has a deductive approach and a qualitative research method. READ MORE