Essays about: "information about vodafone"

Found 2 essays containing the words information about vodafone.

1. 1. The effects of price promotions on building a customer base within the Ghanaian mobile Telecommunication industry; the case of Vodafone Ghana

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : Emmanuel Yaw Buabeng; Anthony Kweku Sam; [2011]
   Keywords : Consumers; sales promotions; marketing communications; customer base; service providers; telecom operators;

   Abstract : The recent advances in telecommunication have led to increase in the number of subscriptions to mobile telecommunication networks in Ghana. In today’s competitive telecom market place several marketing communication tools are used by telecom operators in Ghana to retain existing customers and also add on to their customer base. READ MORE

3. 2. The Politics of Ideology in Information and Communication Technologies for Development: An African Case Study

   University essay from Lunds universitet/Graduate School; Lunds universitet/Master of Science in Global Studies

   Author : Johnson Ayonka; [2010]
   Keywords : Neoliberalism; Neo-Marxists; Information and Communication Technologies for development; TNCs.; Law and Political Science;

   Abstract : Information and communication technologies have acquired contemporary prominence and are being introduced as new and technologically innovative devices for rapid African development, becoming key cornerstones of the development assistance interventions of the European Union and the G8. But the Dot Force Initiative of the G8 and the various ICT for development programmes of the EU display a modernization and neoliberal approach to development. READ MORE