Essays about: "information seeking strategy"

Showing result 1 - 5 of 32 essays containing the words information seeking strategy.

1. 1. BETWEEN ABORTION TOURISM AND TRANSNATIONAL ABORTION ACTIVISM The impact of Polish abortion legislation on the CEE region

   University essay from Göteborgs universitet/Statsvetenskapliga institutionen

   Author : Zuzana Žuborová; [2023-10-20]
   Keywords : Social movements; Abortion tourism; Transnational abortion activism; Abortion legislation; Abortion rights; Women s rights; Poland; Slovakia; Czech Republic;

   Abstract : This master’s thesis examines the implications of current abortion legislation in Poland on civil society in neighbouring countries, particularly in Central and Eastern Europe (CEE), namely the Czech and Slovak Republic. Poland recently passed a strict abortion law that has led to widespread protests and transnational activism. READ MORE

3. 2. Risk Assessment of Digital Assets – Insurance Applications in Cryptocurrencies and NFTs

   University essay from Lunds universitet/Institutionen för elektro- och informationsteknik

   Author : Roberto Delgado Ferrezuelo; [2023]
   Keywords : Blockchain; NFTs; private key; phishing; floor price; rarity; cold wallet; hot wallet; risk premium; Technology and Engineering;

   Abstract : The aim of the project is to develop a framework for an insurance policy for digital assets. The project comprised several stages, starting with the identification of risks associated with these assets. Policyholders were then categorized into two groups based on a predefined rating factor. READ MORE

4. 3. Taking Corporate Communications and Marketing Strategies to the Next LevelThrough LinkedIn : A Case Study on a Company’s Brand’s LinkedIn

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Araitz Claramunt Oregi; [2023]
   Keywords : LinkedIn; Social Media Affordances; Social Media Marketing; Corporate Identity; Corporate Brand Identity; Brand Identity; Brand Image; Brand Position; B2B;

   Abstract : This thesis explores how organisations communicate and perform marketing nowadays, with social media platforms at the core of their strategic plan. Due to its high relevancy in B2B, the research is focused on LinkedIn and the effect of its affordances which will help dig deeper into the possibilities of using this particular social media platform as a means to define, build and shape company image and brand identity. READ MORE

5. 4. Personalisation and Performed Authenticity in Political Content on TikTok: A Multimodal Critical Discourse Analysis of Liberal Alliance's Campaign in the 2022 Danish General Election

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Caroline Werenberg; [2023]
   Keywords : Political personalisation; personalisation of politics; mediatisation; mediatisation of politics; political communication; liberal alliance; Social Sciences;

   Abstract : This research analyses the presence of political personalisation and its role in establishing performed authenticity in political content on TikTok. Despite TikTok being a platform created for entertainment purposes, TikTok has come to play a significant role in political discourse and engagement with politicians Employing a qualitative approach to Multimodal Critical Discourse Analysis, this research has sought to analyse how the Danish political party Liberal Alliance and their party leader, Alex Vanopslagh, used political personalisation to establish performed authenticity during the Danish general election of 2022. READ MORE

6. 5. International Business Expansion : A guide to decision-making for greenfield expansions

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : PAUL ROUX; [2021]
   Keywords : International business expansion; Subsidiary; Strategy; Market; Institutions; Network; Internationell affärs utvidgning; dotterbolag; strategi; marknad; institutioner; nätverk;

   Abstract : Globalization has gradually increased exchanges and connections between countries. For companies, globalization entails enhanced opportunity. They embrace a broader set of business possibilities, and leverage resources in foreign countries, by growing their business abroad. READ MORE