Essays about: "internal factors in organization"

Showing result 1 - 5 of 186 essays containing the words internal factors in organization.

  1. 1. Diffusion of digital asset management systems in the Norwegian food and grocery market. A single case study of MyBrand Media

    University essay from Göteborgs universitet/Graduate School

    Author : Maral Javadzadeh Tabatabaee; [2023-07-19]
    Keywords : Digital asset management; diffusion of innovation; technology acceptance model; the Norwegian food and grocery market; value; value proposition; perceived value;

    Abstract : Digital asset management systems as a solution for managing digital content has been gaining attention over the last years and more IT providers are offering digital asset management systems to organizations. However, the decision to adopt this solution in a client-organization is influenced by many factors, making it a challenging and time taking process. READ MORE

  3. 2. Beyond Borders: The Ability of FMCG Companies Leveraging their Internal Capabilities Internationally

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Olli Autere; Jacob Sandnes; [2023]
    Keywords : Internationalization; Internal capabilities; go-to-market strategy; External factors; product success; Business and Economics;

    Abstract : The advent of globalization has emphasized the importance of effective internationalization strategies for Fast-Moving Consumer Goods (FMCG) companies. This research seeks to explore the internal capabilities of FMCG firms, examining how they can be refined, developed, and utilized for more effective internationalization. READ MORE

  4. 3. Implementing Strategy through PPM in an Internal Development Department

    University essay from Linköpings universitet/Projekt, innovationer och entreprenörskap

    Author : Simon Millard; [2023]
    Keywords : project portfolio management; project management; portfolio management; PPM; PBO; PMO; PMI; PM; SPM; project based organization; strategy; portfolio strategy; project portfolio structuring; portfolio structuring framework; resource allocation; matrix organization; strategic effectiveness; strategic alignment; aggregate planning; project evaluation; portfolio prioritization; project prioritization; prioritization method; portfolio selection; project selection; portfolio balancing; project scoring; portfolio budgeting; portfolio roadmap; project screening; projektportfölj; projekt portfölj; projekt-portfölj; portföljhantering; projektorganisation; projekt organisation; resursallokering;

    Abstract : The focus of strategy research has long revolved around strategy formulation rather thanstrategy implementation, despite the evidence indicating that intended strategies are rarelyachieved. Project portfolio management, PPM, assumes a crucial role in enabling strategyimplementation and can be regarded as a representation of the organization's actual pursuedstrategy. READ MORE

  5. 4. Acquisitions vs corporate-startupcollaboration: corporations quest to bemore innovative : A case study on the advantages and disadvantages of startupacquisitions and startup collaboration

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Ludvig Andersson; Vera Lysanne Vergeer; [2023]
    Keywords : Corporate-startup collaboration; startup acquisition; innovation; decision making;

    Abstract : In recent years, startups have become frontrunners of innovation. Large corporations today are trying to keep up with startups but are falling behind due to long bureaucratic processes. In order to keep up with the startups, corporations collaborate with startups through accelerator programs and acquisitions. READ MORE

  6. 5. Exploring Corporate Brand Orientation in a Retail Setting – A Qualitative Case Study in the Swedish Grocery Retail Industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Julia Hüsam; Linnéa Nordmark; [2023]
    Keywords : Retailing; Corporate Brand Orientation; Corporate Branding; Corporate Brand Identity; Internal Branding; Business and Economics;

    Abstract : Thesis Purpose: The purpose of this thesis is to explore what may facilitate or inhibit a stronger corporate brand orientation in a retail organization. We explore the factors of internal corporate brand identity elements, internal corporate brand image and internal branding, while also considering retail-specific characteristics. READ MORE