Essays about: "internationalisation barriers"

Showing result 1 - 5 of 19 essays containing the words internationalisation barriers.

  1. 1. Amodel for the internationalisation of e-commerce scale-ups : Represented by a conceptual prototype of a digital tool that assists firms in localising its business model to better address local customer needs

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Rita Nordström; [2022]
    Keywords : Internationalisation; E-commerce; Digital handbook; Conceptual prototype; Scale-ups; Internationalisering; E-handel; Digital lathund; konceptuell prototyp; tillväxtbolag;

    Abstract : The internet has transformed the way people sell and buy goods and services. E-commerce is a fast-growing industry with low barriers to entry, making it easy to start an e-commerce business – but scaling it is a whole other matter. One common scaling method is international expansion. READ MORE

  3. 2. Exploring non-tariff barriers inhibiting indigenous African SMEs’ intra-African trade and internationalisation within Sub-Saharan Africa: A focus on Ghanaian SMEs exporting to Nigeria.

    University essay from Umeå universitet/Företagsekonomi

    Author : Eric Kwami Tsyokor; Farouk Tutu Madara; [2022]
    Keywords : ;

    Abstract : The continent is currently, the world’s large free trade area with a 1.2-billion-person marketwhich is expected to double by 2050 is a substantial domestic market with significantopportunities for economic growth. This suggests that promoting intra-African trade (i.e. READ MORE

  4. 3. Mapping the resource gap of Swedish SMEs for internationalisation

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Jane O'Sullivan; Sudy Sukbua; [2021]
    Keywords : Internationalisation; SME; Resource-based View; Sweden; SOAR Framework; Resources; Barriers.;

    Abstract : The aim of the study is to capture and understand the perceptions of SMEs with regard to the resources that they feel are missing as they engage in the process of internationalisation. The methodology of this study follows a qualitative method wherein four SMEs were interviewed along with an industry expert using semi-structured interviews. READ MORE

  5. 4. Internationalisation of Swedish SMEs : A Multiple-Case Study on How Swedish SMEs Can Expand to International Markets

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Peter Nilsson; [2020]
    Keywords : Internationalisation; SME; Market Selection; Entry Modes; Customer Acquisition; Branding; Employer Branding;

    Abstract : The need for Swedish SMEs to expand beyond their limited domestic market grows, spurred on by fading barriers to international trade. Often consisting mainly of engineers without marketing experience, the SMEs cannot afford to recruit expertise in internationalisation. READ MORE

  6. 5. Understanding the Purchase Intention of Consumers towards Airbnb in China From the Perspective of Liability of Foreignness

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Jie Chen; Tong Lu; [2020]
    Keywords : sharing economy; Airbnb; China; purchase intention; liability of foreignness;

    Abstract : Purpose: The purpose of this thesis is to research the factors influencing the purchase intention of Airbnb in China from the perspective of liability of foreignness. Methodology: This thesis adopts a quantitative approach through a questionnairebased survey among Chinese people. READ MORE