Essays about: "internationalization of firm"

Showing result 1 - 5 of 155 essays containing the words internationalization of firm.

  1. 1. Beyond Borders: The Ability of FMCG Companies Leveraging their Internal Capabilities Internationally

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Olli Autere; Jacob Sandnes; [2023]
    Keywords : Internationalization; Internal capabilities; go-to-market strategy; External factors; product success; Business and Economics;

    Abstract : The advent of globalization has emphasized the importance of effective internationalization strategies for Fast-Moving Consumer Goods (FMCG) companies. This research seeks to explore the internal capabilities of FMCG firms, examining how they can be refined, developed, and utilized for more effective internationalization. READ MORE

  3. 2. Digital maturity among Swedish manufacturing SMEs : Recommendations on how to utilizedigitalization when internationalizing

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Amanda Järncrantz; Caroline Fritz; [2023]
    Keywords : Digital competence; Digital maturity; Digitalization; Internationalization; Small and medium-sized enterprises SMEs ; Export; Born Digitals;

    Abstract : The emergence of digitalization and its prevalence is constantly changing the environment inwhich business operates, and consequently the firm’s way of conducting business. Having theability to work with digital maturity is thus a prerequisite for a firm that wants to survive thecompetitive market that prevails today. READ MORE

  4. 3. Navigating the Land of Opportunity : How US Host Country Conditions and Firm Internal Factors Shape Internationalization Strategies of Swedish Firms

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Carl Hedberg; Christian Villasana; [2023]
    Keywords : Entry Modes; Internationalization; Internal Factors; Host Country Conditions; Entry Mode Strategy; Dissemination Risk; Control; Resource Commitment; Culture; Market Attractiveness; Legal Environment; Uncertainty;

    Abstract : Multinational corporations (MNCs) encounter intricate challenges as they expand their global presence, which demands strategic decision-making. The selection of an entry mode significantly impacts various aspects of a firm's operations, stakeholder relationships and long-term performance. READ MORE

  5. 4. Heritage Assets: A Meaningful Basis For Internationalization?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Hannah Pettersson; Mårten Dahlberg; Måns Widlund; [2023]
    Keywords : family firms; internationalization; heritage assets; location choice; operation mode choice; bifurcation bias.; Business and Economics;

    Abstract : A family’s involvement and ownership of a firm separates family firms from both public companies and other private firms. It is widely accepted that family firms have unique characteristics, with implications for their behavior and an impact on their internationalization. READ MORE

  6. 5. Globalization of digital born firms - strategies, factors and implications - A Single Case Study of Globalization and Strategy of Matchi

    University essay from Göteborgs universitet/Graduate School

    Author : Hanna Börjesson; [2022-08-04]
    Keywords : digital born firms; globalization; globalization process; internationalization framework; contextual factors;

    Abstract : The characteristics of digital born firms bring both complexity and advantages during their globalization process. The continuous improvement of technology and how the world becomes constantly more digital, the strategies regarding globalization alter likewise. READ MORE