Essays about: "internet marketing."

Showing result 1 - 5 of 306 essays containing the words internet marketing..

  1. 1. Analysing Journalists Written English on Twitter : A comparative study of language used in news coverage on Twitter and conventional news sites

    University essay from Stockholms universitet/Engelska institutionen

    Author : Douglas Askman; [2021]
    Keywords : ;

    Abstract : The English language is in constant transition, it always has been and always will be. Historically the change has been caused by colonisation and migration. Today, however, the change is initiated by a much more powerful instrument: the Internet. READ MORE

  2. 2. Surviving as an artist in the era of social media

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Samu Vilppula; Juuso Ketola; [2021]
    Keywords : ;

    Abstract : In the last decade or so, the marketing world has taken over the internet and with that,social media. Social media platforms sell advertisements to promoters of any kind allowingthe reach of these promotions to grow much larger than those of TV or newspaperadvertisements. READ MORE

  3. 3. Video Consumption Online - The relationship between the sender and receiver of video clips

    University essay from Göteborgs universitet/Graduate School

    Author : Fabian Eide; Jonatan Nuamu; [2020-06-23]
    Keywords : Video consumption; video clips; emotions; video content; viral videos; brands;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  4. 4. Challenges SMEs Face when Adopting Social Media Marketing to Increase Brand Awareness : A Multiple-Case Study

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Kainat Kainat; Patrizi Jennifer; [2020]
    Keywords : Social Media Marketing SMM ; Social Media Channels; Brand Awareness; Challenges; Business-to-Business B2B ; Small and Medium Enterprises SMEs ;

    Abstract : As the use of the internet increases, so does the use of social media channels. These channels have become a part of everyday life and are changing the way of communication and information exchange. Today, more and more business-to-business (B2B) companies are adopting social media marketing (SMM) to communicate with their customers. READ MORE

  5. 5. Factors affecting consumers green purchase intention towards ecological products: ICA supermarket in Sweden

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Khalida Akter; [2020]
    Keywords : Green marketing; consumer trust; green trust; Eco-branding; Green marketing strategy and consumer purchase intention;

    Abstract : Title: “Factors affecting consumers green purchase intention towards ecological products: ICA supermarket in Sweden”. Level: Master degree thesis in Business AdministrationAuthor: Khalida Akter Supervisor: Zahra AhmadiExaminer: Maria Fregidou-Malama Aim: The aim of this study is to investigate how consumer trust, eco-branding and green marketing strategy influence consumer purchase intention towards ecological products. READ MORE