Essays about: "internet popular culture"

Showing result 1 - 5 of 21 essays containing the words internet popular culture.

  1. 1. Meme marketing’s effect on brand recall and sharing intention

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : William Fryklund; Erik Stenlund; [2023]
    Keywords : Meme marketing; brand recall; sharing intention;

    Abstract : Memes are a popular phenomenon in internet culture, despite this fact, meme marketing has not received a lot of attention within the field of marketing research. Therefore, this thesis studies the effect meme marketing has on brand recall and sharing intention using a meme template with an unknown brand. READ MORE

  3. 2. Be beautiful and speak up : Africana beauty at the forefront of an inclusive Internet beauty culture.

    University essay from Linköpings universitet/Institutionen för tema

    Author : KENZA ALOUI; [2022]
    Keywords : Acceptance; African; Africana; autoethnography; beauty; beauty industry; change; community; culture; decoloniality; diaspora; empowerment; existentialism; exoticization; feminist studies; heritage; inclusivity; Internet; intersectionality; interviews; norms; performativity; phenomenology; policing; race; racism; radical; self-love; utopia; women of color.;

    Abstract : The beauty industry has been booming in the last few years, generating immense profits as it now translates into an Internet global beauty culture in its own right that finally made room for women of color. As research barely mentions African women and their diasporas, this study aims to critically analyze the dynamic of this North American-dominated Internet beauty culture celebrating non-white women, looking at how it impacts African women and their diasporas and participates in affirming a global woman of color through commodity capitalism. READ MORE

  4. 3. We are Elites and Losers : Constructing Community Identity and Seeking Social Capital in an Online Subcultural Group in China

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

    Author : Hui Chen; [2021]
    Keywords : Chinese online youth subculture; online community; identity; social capital; subcultural capital; emotional capital; Social Sciences;

    Abstract : This thesis focuses on the combination of youth subculture and online community in the contemporary Chinese context. It aims to explore the characteristics of the Chinese online youth subculture and how members construct their collective identities and gain alternative social capital in an online subcultural group. READ MORE

  5. 4. Perceived impacts of Cloud Computing adoption on the role of an IT department of a higher institution in a developing country.

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Stephen Adebayo; [2019]
    Keywords : Cloud Computing; Adoption; Impacts; ICT department; Tertiary Education Institution; Qualitative Research; Semi-structured interviews.;

    Abstract : Cloud computing popularity has continued to be on the increase side, and it has been significant contributory factor to the of 24/7 365 days business culture of the digital 21st century where data and data centers are accessed via the internet through any connected device, anytime and from anywhere. Higher Education Institutions (HEI) or Tertiary Education Institution (TEI) are also among organisations, medium and large, that are tapping into this trend by gradually adopting this technology to reduce their high budgets in the prevailing face of financial shortage. READ MORE

  6. 5. Racial Performances On Social Media - A study of the Sweet Brown memes

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Simone Sevel-Sørensen; [2019]
    Keywords : Racial Performance; Internet memes; Minstrelsy; Digital Blackface; Internet Culture; Race; Representation;

    Abstract : Abstract:Social Media has become a powerful tool in several aspects. It can mobilize movements, rallying for social or political causes, and it can bring people together to share experiences or interest on a global platform. READ MORE