Essays about: "japan culture china"

Showing result 1 - 5 of 12 essays containing the words japan culture china.

  1. 1. ‘Cute Politics’ : a case study of 2018 Taipei mayoral candidates Ko Wen-je and Ting Shouchung’s self-presentation on Instagram

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap

    Author : Teng-Jhong Yeh; [2019]
    Keywords : Instagram; Goffman; dramaturgy theory; Sajiao; politician celebritisation; Taiwan; Ko Wen-je; Ting Shou-chung; self-presentation; hashtag; interactivity; Internet influencer; Taiwan-China relations; visual communication; impression management; Social Sciences;

    Abstract : The aim of this thesis is to study the self-images built on the social media Instagram by the re-elected Mayor Ko Wen-je and the second place Ting Shou-chung in 2018 Taipei mayoral election. Through conducting a qualitative content analysis as the research method and applying Goffman’s dramaturgy theory as the theoretical framework to analyse every Ko and Ting’s Instagram posting in the duration of the 6 months before the 2018 Taipei mayoral election, this thesis probes into Ko and Ting’s performance on the front-stage Instagram. READ MORE

  2. 2. CHANGES IN JAPAN'S STRATEGIC CULTURE – THE SEVEN SINS TO PACIFISM: Japan’s Move Away From Pacifism Explained With Strategic Culture.

    University essay from Göteborgs universitet/Institutionen för globala studier

    Author : Saman Nazari; [2018-02-13]
    Keywords : Global studies; International relations;

    Abstract : The purpose of this thesis is to explore the changes within Japan’s Strategic Culture that have led Japan to move away from their previous pacifist mindset and become more militarily active in, for example, the South China Sea. I have first done a thematic analysis to get access to Japan’s strategic culture and then used Greathouse (2010) Strategic Culture method and theory to explore and explain the changes that have happened to Japan’s Strategic Culture. READ MORE

  3. 3. European and Asian Customers Perceptiveness Towards Guerrilla Marketing

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Marika Vasileva; Ruth Angelina; [2017]
    Keywords : Guerrilla Marketing; Interpretation; Perception; Cross-Cultural Marketing; Cross Culture Customer; Advertising; Alternative Marketing;

    Abstract : Guerrilla marketing is becoming more and more popular as an advertising method in the recent decade, but yet very little is known about the effect of this unconventional marketing method. It is not very clear how different markets (nationalities) will react and interpret messages hidden into particular guerrilla marketing campaign. READ MORE

  4. 4. A Study of the Relationship between Socialization Tactics, Motives to Study and Mental Health in Chinese College Students

    University essay from Hälsa och samhälle; Hälsouniversitetet

    Author : ZHI LIU; [2012]
    Keywords : Socialization tactic; Motives to study; Undergraduate students; Mental health;

    Abstract : College students constitute a particular social group that carries hopes and expectations from both parents and society. However, in recent years there have been  reports about increasing problems in many universities in China: students suspension from school, skipping classes, or even committing suicide,. READ MORE

  5. 5. Identify the Critical Success Factors of CRM Implementation : A study on Chinese Commercial Bank

    University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)

    Author : Sijie wang; [2011]
    Keywords : ;

    Abstract : The demand from the customer and pressure from the competitive market drive most of the Chinese commercial banks either on their way to implement the CRM systems or they are positively looking for the opportunity to integrate the CRM as an indispensable part of their business strategy in the next few years to come. Customer Relationship Management originated and prevailed among western companies, it has already spread in many East Asian countries, such as: Japan, Korean and China. READ MORE