Essays about: "konkurrensbaserad"
Found 2 essays containing the word konkurrensbaserad.
University essay from Linköpings universitet/Industriell ekonomi; Linköpings universitet/Industriell ekonomi
Abstract : How to price your offering is one of the main managerial decision issues today and is alarmingly often not grounded in necessary market and cost research. Pricing is a complex topic, dependent on a multitude of internal and external factors, which makes pricing practice and strategy alignment even more difficult. READ MORE
2. The Right Price - At What Cost? : A Multi-industry Approach in the Context of Technological AdvancementUniversity essay from KTH/Skolan för industriell teknik och management (ITM)
Abstract : The business climate is undergoing a transformation and managers are faced with several challenges, not the least of which is related to pricing strategy. With an increased transparency in the market as well as anincreased competitive pressure, and with more sophisticated and well-informed consumers, retail businesses find it hard to navigate the pricing jungle. READ MORE