Essays about: "kundanpassning"

Showing result 1 - 5 of 12 essays containing the word kundanpassning.

  1. 1. Producing special-ordered engines : A mapping of the special-order process and the impact of working from home at an engine assembly plant

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Lisa Ögren; [2021]
    Keywords : Customisation; Special-order; Engine assembly; Production system; Kundanpassning; Special-order; Motormontering; Produktionssystem;

    Abstract : This report is presenting a master thesis work in Industrial Design Engineering with a focus on production development at Luleå University of Technology. The thesis work was conducted in the spring term of 2021 at the engine assembly plant of Scania in Södertälje. READ MORE

  3. 2. What keeps customers subscribing to streaming services? : A Quantitative Study of E-Loyalty towards Subscription Video on Demand Services in Sweden

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Louise Bennhult; Hanna Frogner; [2021]
    Keywords : E-loyalty; subscription video on demand SVOD ; e-satisfaction; e-trust; switching barriers; website quality; customization;

    Abstract : E-loyalty is an important aspect for practitioners to understand as it determines a digital company’s success. The Subscription Video on Demand (SVOD) industry is rapidly growing and becoming more competitive, which emphasizes the need to understand the key determinants of e-loyalty towards them. READ MORE

  4. 3. Combining Big Visions with Specific Demands : Exploring how product innovation can be managed  in order to support customization

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : AGNES MOBERG; JOSEFINE TOFT; [2021]
    Keywords : Product innovation; Innovation management; Innovation strategy; Customization; Mass customization; Sustainability; Produktinnovation; Innovationsledning; Innovationsstrategi; Kundanpassade lösningar; Kundanpassad massproduktion; Hållbarhet;

    Abstract : In complex and fast-paced times, management of innovation is suggested to explain the success of an organization, making managing innovation an important topic in strategy, organization and innovation literature. At the same time, the demand for customized solutions is increasing and the customers are becoming more important. READ MORE

  5. 4. Scaling Up Customer Project Management : The Role of Customisation

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Clara Bubenko; Melker Olofsson; [2021]
    Keywords : Project management; Customer project management; Scale-up; Customisation; Standardisation; Project management; Customer project management; Scale-up; Customisation; Standardisation;

    Abstract : Many organisations aim to grow and increase their profitability, yet not many start-ups manage to survive beyond birth. The transformation into a well-established enterprise is generally seen as a big obstacle to tackle. READ MORE

  6. 5. Dynamic Pricing : A Matter of Attitude

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Johanna Holmqvist Larsson; Fanny Tapper; [2019]
    Keywords : dynamic pricing; surge pricing; robo-pricing; algorithmic pricing; price discrimination; dynamisk prissättning; prisdiskriminering;

    Abstract : Tillämpningen av dynamisk prissättning har förenklats i och med digitaliseringens framväxt. Med den ökade tillgången till kunddata kan företag idag kartlägga kundernas köpbeteende och genom algoritmer anpassa priserna därefter. Identiska varor och tjänster kan på så sätt prissättas annorlunda. READ MORE