Essays about: "kundrelationshantering"

Found 5 essays containing the word kundrelationshantering.

  1. 1. Co creation strategy: application to the customer relation in a packaging company and real estate agency. : A qualitative study, with the perspective of business to business and business to customer

    University essay from Mälardalens universitet/Akademin för innovation, design och teknik

    Author : Samia Dahir Idriss; [2023]
    Keywords : customer relationship management; co creation strategy; customer engagement; Value creation; Co creation; Co-production.; kundrelationshantering; samskapande strategi; kundengagemang; värdeskapande; samskapande; samproduktion.;

    Abstract : This master thesis investigated whether co creation strategy can be effective in a business to business and business to customer and can enhance customer relations challenges. This is to be able to help NykopingHem and EQpack enhance their current customer relations challenges. READ MORE

  3. 2. Customer Churn Analysis and Prediction using Machine Learning for a B2B SaaS company

    University essay from KTH/Matematisk statistik

    Author : Marie Sergue; [2020]
    Keywords : Churn; statistics; machine learning; Churn; statistik; maskininlärning;

    Abstract : This past decade, the majority of services have been digitalized and data more and more available, easy to store and to process in order to understand customers behaviors. In order to be leaders in their proper industries, subscription-based businesses must focus on their Customer Relationship Management and in particular churn management, that is understanding customers cancelling their subscription. READ MORE

  4. 3. High-Dimensional Classification Models with Applications to Email Targeting

    University essay from KTH/Matematisk statistik

    Author : Anders Pettersson; [2015]
    Keywords : Statistical learning; logistic regression; random forest classifier; customer relationship management; customer targeting.; Statistisk inlärning; logistisk regression; random forest klassificerare; kundrelationshantering; kundinriktning.;

    Abstract : Email communication is valuable for any modern company, since it offers an easy mean for spreading important information or advertising new products, features or offers and much more. To be able to identify which customers that would be interested in certain information would make it possible to significantly improve a company's email communication and as such avoiding that customers start ignoring messages and creating unnecessary badwill. READ MORE

  5. 4. Software Licensing in Cloud Computing : A CASE STUDY ABOUT RELATIONSHIPS FROM A CLOUD SERVICE PROVIDER’S PERSPECTIVE

    University essay from KTH/Industriell Management

    Author : Sanzida Kabir; [2015]
    Keywords : Cloud computing; Scalability; Software Licensing; IaaS; PaaS; SaaS; PCI DSS; CRM; SRM; Molntjänster; skalbarhet; mjukvarulicenser; IaaS; PaaS; SaaS; PCI DSS; CRM; SRM;

    Abstract : One of the most important attribute a cloud service provider (CSP) offers their customers through their cloud services is scalability. Scalability gives customers the ability to vary the amount of capacity when required. READ MORE

  6. 5. Bank’s Money Transfer Service in Sweden : Qualitative study of Swedbank, Nordea and Handelsbanken

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Quang Luong; Yulia Kristensson; [2008]
    Keywords : Money Transfer Service; Customer Relationship Management; Customer Relationship Communication; Diaspora; Service Management; Remittance; Utlands betalningar; Betala utomlands; Kundrelationer och Kundkommunikation; Diaspora; Kundservice hantering och Remissa;

    Abstract : The flows of money from Diasporas or immigrants to their countries of origin (i.e. remit-tance) have become a more and more important source of income for their families and relatives in their home countries. ‘Remittances are the largest source of external financing in many poor countries. READ MORE