Essays about: "kundsegment"

Showing result 1 - 5 of 32 essays containing the word kundsegment.

  1. 1. Evaluating the potential of circular food waste management : A focus on insect feed utilization

    University essay from KTH/Hållbar utveckling, miljövetenskap och teknik

    Author : Jenny Eliasson; [2023]
    Keywords : Circular economy; Circular Business Models; BSF; Mealworm; Barriers; Drivers; Cirkulär ekonomi; Circkulära affärsmodeller; Soldatfluga; Mjölmask; Barriärer; Drivkrafter;

    Abstract : Approximately a third of all food produced globally is thrown away, causing both unnecessary environmental impact and unnecessary costs for producers and consumers. Food waste occurs in all steps in the supply chain, from primary production to retail stores, restaurants, and households. READ MORE

  3. 2. Evaluating Marketing Initiatives using Explainable Machine Learning : An Alternative to Attribution Models

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : João Ferreira; [2023]
    Keywords : Explainable Machine Learning; Attribution models; Marketing Automation; Search Engine Optimization; A B testing; Definierad maskininlärning; Attributionsmodeller; Automatisering av marknadsföring; Optimering av sökmotor; A B-tester;

    Abstract : Since its inception, Marketing has always needed more clearly defined incrementality, i.e., a measurement of advertisement effectiveness. Nowadays, Marketing is an evergrowing business; within it, Digital Marketing is taking the spotlight. READ MORE

  4. 3. Business Model Innovation for a Foodtech Startup : Solving Food Waste Using Real Time Spoilage Indicator

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Devanand Pasunuri; [2023]
    Keywords : ;

    Abstract : Food, an essential to human existence is also a major contributor to negative environmental and social impact due to the complexity of the food system, current ways of working of the stakeholders and consumer behaviour. This thesis deals with one such food product, fresh meat which has a high carbon footprint due to extensive land and water usage during production. READ MORE

  5. 4. Credit Modeling with Behavioral Data

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Jingning Zhou; [2022]
    Keywords : Credit modeling; Behavioral data; Feature engineering; Kreditmodellering; Beteendedata; Funktionsteknik;

    Abstract : In recent years, the Buy Now Pay Later service has spread across the e-commerce industry, and credit modeling is inevitable of interest for related companies to predict the default rate of the customers. The traditional data used in such models are financial bureaus which include credit records bought from external financial institutions. READ MORE

  6. 5. Persistence of Preference- Based Customer Segments : An investigation of cluster evolution

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Sara Almström; [2021]
    Keywords : Cluster evolution; Cluster persistence; Customer segmentation; Streaming services; Video-on-demand; Television; Kluster-evolution; Kluster-beständighet; Kundsegmentering; Strömningstjänster; Video-på-begäran; Television;

    Abstract : Clustering is a technology within unsupervised learning with a wide range of applications. Several of these applications use data that change over time, which makes clusters’ persistence of interest. One among these employments of clustering time-variant data is preference based customer segmentation. READ MORE