Essays about: "kvalitativ innehållsanalys"

Showing result 16 - 20 of 176 essays containing the words kvalitativ innehållsanalys.

  1. 16. Convicted marketing content containing sexual depiction : An empirical study of social media platforms after a scandal's occurrence

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Elin Månsson; Gülay Edin; [2023]
    Keywords : Social media marketing; content analysis; sexual marketing; gender discrimination; scandals in marketing; Marknadsföring i sociala medier; innehållsanalys; sexuell marknadsföring; könsdiskriminering; skandaler inom marknadsföring;

    Abstract : Title: Marketing content containing sexual depiction.- An empirical study of social media platforms after a scandal's occurrence. READ MORE

  2. 17. External Digital Communication of Employer Branding Inclusivity : A Multiple Case Study:CGI Inc., Nexer Group & Toxic Interactive Solutions

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Ebrahim Al-Sharif; [2023]
    Keywords : Employer branding EB ; diversity branding; inclusion branding; employer of choice EOC ; external digital communication; information technology IT ; Arbetsgivarvarumärke; mångfaldsvarumärke; inkluderingsvarumärke; föredragen arbetsgivare; extern digital kommunikation; informationsteknologi IT ;

    Abstract : Background: To win the “war for talent” and recruit highly skilled candidates, employers need to distinguish themselves from their competitors by securing employer-of-choice (EOC) status. In competitive industries such as information technology (IT), companies focus on shaping unique employer branding (EB) strategies to help find or retain top talent and the indispensable edge or advantages that come along with them. READ MORE

  3. 18. The Magical Library and the Symbolic Representation : Library representation in The Librarian and The Librarians

    University essay from Uppsala universitet/Institutionen för ABM

    Author : Karolina Hermansson; [2023]
    Keywords : Library representation; Librarian representation; Libraries; Librarians; Symbolism; Iconography; Semiotics; The Librarian; The Librarians; Library environments; Biblioteksrepresentation; Bibliotekarierepresentation; Symbolik; Ikonografi; Semiotik; The Librarian; The Librar-ians; Biblioteksmiljö; Bibliotek; Bibliotekarier;

    Abstract : This thesis aims to answer the question of how the library is represented in the Librarian franchise, not only focusing on the films/tv-series but also how it is represented in print. The analysis of the library representation uses a background of the theory and method found in semiotics and iconography, as well as qualitative content analysis, to examine not only the literal/denoted representation, but also the symbolic/connoted, and then compar-ing these findings to the representation of libraries and librarians (with a focus on the stereotypes) found in former research on the subject. READ MORE

  4. 19. Access to e-health in Swedish healthcare programs for psychological health problems

    University essay from Högskolan i Skövde/Institutionen för hälsovetenskaper

    Author : Sajid Ali Khan; [2023]
    Keywords : iCBT; e-health; psychological health problems; Swedish healthcare system; Equality; iKBT; e--hälsa; Psykiska hälsoproblem; svensk hälso-och sjukvården; Jämlikhet;

    Abstract : Background: One of society's most pressing social challenges is the state of people's psychological health. Healthcare institutions have adopted e-health due to the noticeable rise in psychological health issues and growing societal reliance on digital technologies. READ MORE

  5. 20. Power Dynamics in Business-Sociopolitical Network : Analysis of the South Korea-Japan Trade Dispute 2019–2023

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Frida Söderquist; Linnéa Söderquist; [2023]
    Keywords : Business-Sociopolitical Network; Context; Power Dynamics; Ties; Resource Dependency; Relationship Maintenance; Institutional Forces; Korea-Japan Trade Dispute; Business-sociopolitiskt nätverk; kontext; maktdynamik; förbindelser; resursberoende; upprätthållande av relation; institutionella tryck; Korea-Japan handelskonflikt;

    Abstract : This study examines power factors (resource dependence, attraction of relationship maintenance, and institutional forces) in relation to actors' behaviors and ties of varying strength between them within a network of business and sociopolitical spheres. The focus is on Samsung Electronics and Asahi Breweries in the context of the ROK-Japan trade dispute (2019-2023). READ MORE