Essays about: "latin america music"

Found 3 essays containing the words latin america music.

  1. 1. The Impact of Artists on consumer's behavior : A study on how artists influences on consumer's purchasing behavior in latin  countries

    University essay from Jönköping University/IHH, Redovisning, Marknadsföring, SCM, Informatik och Rättsvetenskap; Jönköping University/IHH, Marketing and Logistics

    Author : Miguel Angel Serrano Manchón; [2021]
    Keywords : Influencer marketing; Consumer’s Behavior; Viral Marketing; Latin Countries; Purchasing Behavior; Latin music; Marketing de influenciadores; comportamiento del consumidor; marketing viral; países latinos; comportamiento de compra; música latina;

    Abstract : Background: We currently live in a time when consumers trust more on social media and less on traditional advertising as a source of information for their purchasing decisions. Social media and traditional advertising must be integrated somehow so that marketers can communicate more effectively with their target market. READ MORE

  2. 2. Among superior pleasers and heartbreaking seductresses : a discourse analysis of constructions of masculinity and femininity in contemporary reggaetón lyrics

    University essay from Lunds universitet/Mänskliga rättigheter

    Author : Tinna Boman; [2013]
    Keywords : masculinity theory; feminist theory; marianismo; machismo; reggaetón; Latin America; human rights; gender; music; mänskliga rättigheter; Social Sciences;

    Abstract : The Latin American music genre reggaetón has since its very recent emergence gained massive audiences, and is today widely listened to all across the region. The song lyrics have, however, received criticism for allegedly reinforcing stereotypical gender roles built on machismo and sexist values, partly because of the majority of reggaetón producers and performers being men. READ MORE

  3. 3. A web site analysis of music teacher education in Europe - A study of six countries

    University essay from Lunds universitet/Musikhögskolan i Malmö

    Author : Tommy Lindskog; Anders Renberg; Thomas Tegler; [2007]
    Keywords : EVEDMUS; music teacher education; music education; programme analysis; curriculum; Musicology; Musikvetenskap; Pedagogy and didactics; Pedagogik; didaktik; Arts and Architecture; Social Sciences;

    Abstract : The present study is a part-study of the EVEDMUS (evaluation of teacher education in music) project aiming to examine the music teacher education programmes across Europe and Latin America. The overarching objective of the EVEDMUS project is to learn about the different conditions and causes in which the musical and educational knowledge is being constructed and identify factors in the programmes that influence quality as seen by different stakeholders. READ MORE