Essays about: "launch a financial product"

Found 5 essays containing the words launch a financial product.

  1. 1. The French Attempt to Legalize Human Rights Due Diligence: Is France leading the European Union in Business and Human Rights?

    University essay from Lunds universitet/Juridiska institutionen

    Author : Vanina Eckert; [2016]
    Keywords : human rights; business and human rights; human rights due diligence; extraterritoriality; global supply chains; access to remedies; France; duty of vigilance; parent companies; ordering companies; European Union; United Nations Guiding Principles; Law and Political Science;

    Abstract : This thesis is a comprehensive analysis of the different regulatory designs and arguments shaping French law in order to hold French businesses liable for their human rights abuses occurring in global supply chains. It focuses on the innovative law proposal on the duty of vigilance for parent and ordering companies currently debated within the French Parliament, and France’s potential to make human rights due diligence mandatory at the domestic and at the European Union (EU) level. READ MORE

  2. 2. The Use and Abuse of Patents – Evergreening in the Pharmaceutical Sector

    University essay from Lunds universitet/Juridiska institutionen

    Author : Martina Törnvall; [2013]
    Keywords : abuse of dominant position; competition law; patent strategies; evergreening; pharmaceutical sector; pharmaceuticals; patents; EU law; Law and Political Science;

    Abstract : This thesis identifies some of the uncertainties surrounding the application of Article 102 of the Treaty on the Functioning of the European Union (TFEU) to evergreening of pharmaceutical patens. The concept of ever¬greening refers to a multitude of strategies adopted by patent holders with the aim to extend the privileged position that the patentee holds due to this exclusive right. READ MORE

  3. 3. Success Drivers for Vertical Brand Extensions in the Luxury Sector

    University essay from Sektionen för ekonomi och teknik (SET)

    Author : Sebastian Huber; Sarah-Jane Schlegel; [2013]
    Keywords : vertical brand extension; brand transfer; brand stretch; luxury marketing; brand management;

    Abstract : In today's competitive environment, the ability to successfully launch new products at reasonably costs is considered a key success factor for leading brand manufacturers, which is why vertically leveraging existing brands becomes more significant. This is particularly exhibited by the luxury sector, which is increasingly attempting to launch new accessible product lines under an existing brand name in order to reach a larger consumer base and consequently increase profits and sales. READ MORE

  4. 4. Small Firm Success Factors for New Product Development : Separating the Best from the Rest

    University essay from Stockholms universitet/Företagsekonomiska institutionen

    Author : NICLAS DORFH; ROBERT HJALMERS; NIKLAS HOFFSTEN; [2011]
    Keywords : NPD; New product development; launch; innovation; small firms; key success factors; top performers; manufacturing; new product success;

    Abstract : This thesis examines the process of new product development for small firms, aiming to specify what separate top performers from the rest. Every year, thousands of new products are introduced to the market. Yet, 75 % to 90 % of all products launched suffer from failure. READ MORE

  5. 5. Knit on Demand-Customized knitwear reaching new dimensions

    University essay from Högskolan i Borås/Institutionen Textilhögskolan

    Author : HANNA MARKWORDT; [2010]
    Keywords : customisation; communication; marketing;

    Abstract : The fashion market has since the very beginning been characterized by high variety, emotions and desires. The development of the industry however has arrived at a present reality where an overflow of such characteristics has resulted in a challenging volatility and fragmentation. READ MORE