Essays about: "launch new product conclusion"
Showing result 1 - 5 of 11 essays containing the words launch new product conclusion.
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1. A study on Consumer Buying Behavior of Baby Care Products in Sweden
University essay from Jönköping University/Internationella HandelshögskolanAbstract : AbstractBackground: Knowing consumers' perceptions and behaviour concerning baby care products is an important topic. One of the main reasons for choosing the baby care products industry is my professional interest and work experience in this field. READ MORE
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2. "This is my favorite beauty product… Do you like it too?” : A quantitative study on the user's interaction on beauty brands' Instagram account and how the presence of an influencer effect it.
University essay from Karlstads universitet/Institutionen för geografi, medier och kommunikation (from 2013)Abstract : Looking at earlier studies and previous research in influencer marketing and parasocial relations between influencers and their followers, many of them are studying influencers in other countries such as Singapore and not in Sweden. This is a research gap we want to fill, which is why this study is focusing on Swedish influencers. READ MORE
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3. The process of product development in small agricultural firms : a multiple case study of Swedish lamb producers
University essay from SLU/Dept. of EconomicsAbstract : This study provides a better understanding of small-scale farmers New Product Development (NPD) processes, what activities farmers undertake within and how they work with NPD processes. NPD plays a crucial role in creating and maintaining competitiveness in many industries and its importance has grown over the years due to changing market conditions, also in the agricultural sector. READ MORE
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4. Towards a world of influencers: Exploring the relationship building dimensions of Influencer Marketing
University essay from Högskolan i Jönköping/IHH, FöretagsekonomiAbstract : Background The emergence of the Internet, and in particular social network sites, has led to the appearance of new powerful actors, i.e. Social Media Influencers, with the power to persuade their audience. This introduced a middleman in the company-consumer relationship and a new stakeholder to build relationships with. READ MORE
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5. Produktlansering i skogsmaskinsektorn : kundvärdet av sågenheten R5500
University essay from SLU/Dept. of Forest ProductsAbstract : Utveckling av ny och effektivare skogsteknik är en del av lösningen för att möta de klimatförändringar jorden står inför. Men detta kan vara en svår uppgift. Av alla produkter som lanseras på marknaden uppskattas endast 10 % överleva. READ MORE