Essays about: "literature review of brand analysis"

Showing result 1 - 5 of 74 essays containing the words literature review of brand analysis.

  1. 1. How to improve customer satisfaction with customer surveys and lean for retail

    University essay from Göteborgs universitet/Graduate School

    Author : Nahia Bilbao Gato; [2023-07-18]
    Keywords : lean for retail; customer satisfaction;

    Abstract : Introduction: This dissertation project is based on a collaboration between the author and Volvo Trucks Europe. To answer the research question of How to improve customer satisfaction with customer surveys and lean for retail? This study describes a qualitative study of improving customer satisfaction with lean for retail in the Volvo Trucks dealership network, specifically in the Northern European Market. READ MORE

  3. 2. The Upside of Upcycling : An Investigation of Construction Waste Materials’ Potential for Upcycling through Material Driven Design

    University essay from Linköpings universitet/Tekniska fakulteten; Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

    Author : Alma Swärdh; My Hindersson Oddsberg; [2023]
    Keywords : ;

    Abstract : The main objective of this thesis is to show the potential that construction waste materials from Skanska’s projects have for upcycling. Materials are investigated through a comprehensive pre-study and their potential is showcased in developed concepts. READ MORE

  4. 3. Analyzing the Effects of Brand Activism on Consumer Loyalty: Macro and Micro Perspective

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Nina Roques; [2023]
    Keywords : Brand activism; consumer perception; consumer behavior; consumer loyalty; communication; Russia-Ukraine conflict;

    Abstract : This study seeks to investigate, from both macro and micro perspectives, the effect of brand activism on consumer loyalty.  The macro perspective examines the general relationship between brand activism and consumer loyalty, whereas the micro perspective examines the specific context of companies' withdrawal from Russia as a form of brand activism. READ MORE

  5. 4. Evaluation of load distribution on ballasted reinforced concrete railway trough bridges

    University essay from Luleå tekniska universitet/Byggkonstruktion och brand

    Author : Alex Eriksson; [2023]
    Keywords : Concrete; numerical analysis; trough bridge; railway bridge; finite element model; discrete element method; Betong; numeriskanalys; trågbro; tågbro; finita elementmetoden; diskreta elementmetoden;

    Abstract : A significant portion of the reinforced concrete railway bridges in Sweden are reaching their designed lifespan and are scheduled to be demolished and replaced in the upcoming years. To limit the econom-icand environmental impact related to the replacement of existing railway infrastructure, a comprehen-siveevaluation of their capacity is required with the aim of extending its lifespan. READ MORE

  6. 5. CHECK this out : Designing a resource planning feature into an existing accounting system

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Maya Eidet; Sara Bergman; [2023]
    Keywords : Resource planning system; user experience; user interface; CHECK; Double diamond design process; industrial design engineering;

    Abstract : Oh My is a design and brand agency that has been developing CHECK, an accounting, billing, and time reporting system. CHECK has been developed to ease the billing and accounting process by making a front-shell system that is easier to use than the existing back-end economic system (Fortnox). READ MORE