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Showing result 1 - 5 of 21 essays matching the above criteria.

  1. 1. Inclusiveness of autistic consumers in E-commerce : An exploratory study on the inclusiveness for consumers on Autism Spectrum Disorder

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Anwaar Naser; Laura Trandafir; Asterios Varsamidis; [2023]
    Keywords : Autism; ASD; niche; consumer; inclusiveness; e-commerce; website design;

    Abstract : Date:2023-05-31Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society, and Engineering, Mälardalen University Authors: Anwaar Naser, Laura Maria Trandafir and, Asterios Mastorokostas Varsamidis Title: Inclusiveness of autistic consumers in the E-commerce Supervisor: Stylianos Papaioannou Keywords: Autism, ASD, niche, consumer, inclusiveness, e-commerce, website design. Research question: How is the inclusivity of ASD consumers addressed in online shopping? Purpose: The purpose of this thesis is to analyse the online shopping experience of consumers with autism to identify opportunities for e-commerce businesses to create more inclusive websites. READ MORE

  3. 2. "The Limits of Nudging": A Case Study on Nudge-based Interventions in E-commerce Sustainability

    University essay from Lunds universitet/Internationella miljöinstitutet

    Author : Athulya Purushothaman; [2023]
    Keywords : Pro-Environmental Behavior; Nudge; E-Commerce; Digitization; Digital Nudges; Consumer Behavior; Digital Marketing; Earth and Environmental Sciences;

    Abstract : Modern consumerism and overconsumption in e-commerce have profound ecological ramifications, necessitating the adoption of pro-environmental behavior. Imagine a world where sustainable choices are seamlessly integrated into our online shopping experience. READ MORE

  4. 3. Direct to Consumer Business Model : Establishing Guidelines for Online D2C Customer Experience

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Sofia Hillerborn; Maja Eriksson; [2022]
    Keywords : D2C Business Model; Decision-making Process; E-Commerce; Online Customer Experience;

    Abstract : The main objective of this study was to contribute to direct-to-customer (D2C) companies on the Swedish market by establishing guidelines. Despite the growing use of the model, there is meager research of its success factors. Through the investigation of the apparel and aligned industry, customer insights of components were collected. READ MORE

  5. 4. The ways the aesthetics of an e-commerce website influence a customer’s purchase decision

    University essay from Blekinge Tekniska Högskola/Institutionen för programvaruteknik

    Author : Sandra Jinnevall; Sandra Kullar; [2022]
    Keywords : Web aesthetics; Purchase decision; E-commerce;

    Abstract : More and more people choose to shop online in favor of physical stores. E-commerce websites are facing several challenges today including conversion rates and customers leaving the online shopping cart without making any purchases. READ MORE

  6. 5. Environmental impact of producing and operating server infrastructure : A systematic literature review

    University essay from Högskolan i Skövde/Institutionen för informationsteknologi

    Author : Andoni Francois Retegui Schiettekatte; [2021]
    Keywords : server infrastructure; environmental impact; life cycle assessment; production; energy consumption;

    Abstract : Technologies that use cloud computing have increased considerably in the last decades. Computer services that we had in local devices have evolved to cloud services, resulting in applications such as online shopping stores, streaming platforms, or databases of large companies. READ MORE