Essays about: "location-based social media data"
Found 3 essays containing the words location-based social media data.
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1. Attitudes toward location-based advertising on Social Media platforms
University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskapAbstract : Title: Attitudes toward location-based advertising on Social Media platforms Authors: Josefie Nyberg and Linnea Czarnecki Supervisor: Thomas Helgesson Level: Bachelor thesis, 15 hp (credits) Keywords: location-based advertising, Social Media, LBA, advertising acceptance Purpose: The purpose of this study is to determine potential differences in attitudes toward location-based advertising (LBA) between different Social Media platforms. The study also aims to examine if additional factors could be affecting the LBA acceptance on Social Media. READ MORE
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2. Zipf's Law for Natural Cities Extracted from Location-Based Social Media Data
University essay from Högskolan i Gävle/Avdelningen för Industriell utveckling, IT och SamhällsbyggnadAbstract : Zipf’s law is one of the empirical statistical regularities found within many natural systems, ranging from protein sequences of immune receptors in cells to the intensity of solar flares from the sun. Verifying the universality of Zipf’s law can provide many opportunities for us to further seek the commonalities of phenomena that possess the power law behavior. READ MORE
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3. Future Communication Channels in China - A Case Study at Sandvik Mining and Construction in China
University essay from Lunds universitet/ProduktionsekonomiAbstract : Purpose: The Chinese mining industry is the third biggest in the world in terms of scale and magnitude. Due to the growing importance of the Chinese market, Sandvik Mining and Construction is investing heavily in China. As a result, there is a need for a new marketing plan for China. READ MORE
