Essays about: "loja"

Found 2 essays containing the word loja.

  1. 1. Gendered Political Ecology of Coffee and Maize Agro-Ecosystems in the Southern Ecuadorian Andes

    University essay from Lunds universitet/Humanekologi

    Author : Bruno Ricardo Portillo Seminario; [2011]
    Keywords : Social Sciences;

    Abstract : This thesis is about how these small farmers in two socio-ecological systems in southern Ecuador accommodate their agro-ecologies and gender systems to national and international forces and networks, and how it relates to processes of ecological appropriation conflictive with their possibilities of wellbeing. Loja, in the Southern Ecuadorian Andes, maize growers embrace industrial production, with a stricter gendered division of labor, which is offered as a solution to low income by state agents, meat-complex agribusiness, and banks at the cost of environmental degradation. READ MORE

  2. 2. Customer Loyalty Research : Can customer loyalty programs really build loyalty?

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Maiju Romppanen; Cecilia Kellgren; Ladan Moradi; [2007]
    Keywords : Customer loyalty programs; customer clubs; Customer relationship management; customer loyalty; loyalty; Relationsmarknadsföring; Kundlojalitets program; Kundlojalitet; Loja-litet; detaljhandel;

    Abstract : Background: During the last decades the efforts to foster customer relationships have become important due to increased competition in the consumer markets. One of the most popular strategies have been to introduce customer loyalty programs which are believed to enhance the customer loyalty. READ MORE