Essays about: "luxury supply chain"

Showing result 1 - 5 of 9 essays containing the words luxury supply chain.

  1. 1. Sustainability-oriented Business Model: An Analysis of Sustainable Practices in the Context of a Luxury Hotel

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Kiesha-Marie Min Yi Chong; [2023]
    Keywords : Hotel Industry; Luxury Hospitality; Practice Theory; Sustainable Business Model; Sustainability Initiatives; Sustainable Luxury;

    Abstract : Due to various ongoing environmental crises, there is an urgent need for sustainable solutions and initiatives, as it has become an imperative criterion for businesses to include in their operations. Further, the hospitality sector is a multibillion-dollar industry and has a great impact on not only the economy, but the environment as well. READ MORE

  2. 2. Applying Purchasing Category Management on a purchasing department to increase its performances : A case study with a luxury automotive manufacturer

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Victor Erik Vincent Cardenas; [2021]
    Keywords : Supply-chain; Purchasing; Purchasing Category Management; Purchasing performance; Automotive Manufacturer;

    Abstract : Nowadays, manufacturing companies compete as much with their products as with their supply-chain. Within the overarching stages of supply-chain, purchasing is a process that responds to the organizations needs of acquiring raw materials, components and semi-finished products in order to enable the execution of operations. READ MORE

  3. 3. Value co-creation and Industry 4.0 : A comparative cross-case study of luxury vs. fast-fashion brands

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Dumitru Lopusneac; [2020]
    Keywords : co-creation; industry 4.0; fashion; luxury; fast-fashion;

    Abstract : Consumers have changed their behaviour from passive roles to active ones, demanding their beloved brands to be integrated into long-lasting customer-brand relationships. With this ideology, which is the basis for the S-D logic, there is an on-going scientific debate on the value co-creation phenomenon and its effects on sustaining long-term brand-customer relationships in the context of the fashion industry. READ MORE

  4. 4. Understanding the design and delivery of customer experience from multiple perspectives : A case study within luxury travel industry

    University essay from Uppsala universitet/Industriell teknik

    Author : Gurruraj Anantharramu; Pascal Kaiser; [2020]
    Keywords : Experience Economy; Customer Experience; Customer Journey; Touchpoints; Co-creation; Customer; Luxury Travel Industry; Supply-Chain;

    Abstract : Staging experiences and providing optimal customer experience has become the new battlefield within the marketing segment, since the introduction of experience economy. The modern customer has multiple devices, channels and touchpoints to interact with the organization and with rapidly changing digital technology, where the product or service information are available online 24/7, he/ she is in-charge of his/ her own experiences. READ MORE

  5. 5. There’s a Snake in My Boot!

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Elehored Nayeli Díaz Esquivel; Cristina González Bustillo; Sutapatr Tangstitporn; [2019]
    Keywords : Brand identity; corporate brand management; exotic skins; luxury industry; leather goods; sustainability; ethics; Business and Economics;

    Abstract : Kering is a multi-player in the luxury industry, owning high-end brands such as Gucci, Saint Laurent, Alexander McQueen, among others. A range of product lines of these brands use exotic skins as raw materials. Some argue that the use of such materials is too cruel and that the animal welfare cannot be guaranteed. READ MORE