Essays about: "management fashion theory"

Showing result 1 - 5 of 44 essays containing the words management fashion theory.

  1. 1. The Devil Wears (New) Prada

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Hanna Björkman; Elsa Spenninge; [2023]
    Keywords : identity projects; self-presentation; luxury fashion rental; Consumer Culture Theory; access-based consumption; luxury fashion; Impression Management; Social Distinction; the extended self; Business and Economics;

    Abstract : In contemporary society, it is emphasised that ownership of clothing plays a crucial role in construction- and presentation of personal identities. With the rise of sustainable consumerism and the sharing economy, access-based consumption has emerged as a notable trend, offering individuals temporary access to non-exclusively owned clothing. READ MORE

  2. 2. From Elite to Everyone: How User-Generated Content Democratizes Hermès and Challenges Its Exclusivity

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lovisa Smedmark; Karin Forslund; [2023]
    Keywords : Luxury brand perceptions; Brand awareness; Commodity theory; Self-brand association; Brand attitudes; User-generated content; Luxury brand management; Business and Economics;

    Abstract : The purpose of this thesis is to add to existing research and create a deeper understanding regarding the influence of online narratives on luxury brand attitudes. The research aims to explore how luxury brands are portrayed by social media users, in order to gain a cohesive understanding of its effect on the attitudes that are formed towards the brand. READ MORE

  3. 3. Incentive Systems Related to Sustainability - Are They Efficiently Structured within Nordic Fast Fashion? : Investigating the current design and efficiency of incentive systems at nordic fast fashion businesses and their potential contribution to enhanced sustainability work

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Filosofiska fakulteten

    Author : Marcus Nilsson; Samuel Andersson; [2023]
    Keywords : Incentive system; Fast fashion; Sustainability; Motivation; Management Control;

    Abstract : Title: Incentive Systems Related to Sustainability - Are They Efficiently Structured within Nordic Fast Fashion? Problematization: Incentive systems play an important role in guiding and motivating employees towards the goals regarding sustainability for business. The problem that this thesis investigates is that the incentive systems of nordic fast fashion businesses might not be efficiently structured to contribute to the sustainability work. READ MORE

  4. 4. Investigating Factors Influencing the Continued Usage and Adoption of Smartwatches: : An Analysis Of Pakistani Users

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Sehrish Raza; [2023]
    Keywords : Smartwatch adoption; Behavioral intentions; technology integration; Pakistani Users;

    Abstract : An important field of research now is how smartwatches are being adopted and used in variouscultural situations. The adoption of smartwatches among Pakistani consumers is the subject ofthis study, with an emphasis on understanding the behavioral intents and usage patternsinfluenced by cultural customs and lifestyle preferences. READ MORE

  5. 5. The Hasty Shift: Analyzing the Swift Effects on Hybrid Work Environments in a Post-Pandemic World : A qualitative study investigating how the abruptness of the Covid-19 pandemic affected remote and/or hybrid workplaces and its employees.

    University essay from Umeå universitet/Företagsekonomi

    Author : Jim Lundström; Rebecca Johansson; [2023]
    Keywords : Hybrid work; Remote work; Hybrid work environment; Remote work environment Social Capital Theory; Change Management; Covid-19 Pandemic; Implementation of change;

    Abstract : In the light of a post-pandemic world, the concept of hybrid work environments has become significantly more important since the way of working has changed because of the Covid-19 pandemic. Not being dependent upon a set office spot to conduct one´s work-related tasks has created both positive and negative consequences for both the individuals and the organizations. READ MORE