Essays about: "manager relationship"

Showing result 21 - 25 of 136 essays containing the words manager relationship.

1. 21. The Impact of Artificial Intelligence (AI) on CRM and Role of Marketing Managers

   University essay from Högskolan i Gävle/Avdelningen för ekonomi

   Author : Tahir Iqbal; Md Nazmul Khan; [2021]
   Keywords : ;

   Abstract : Background- Emergence of artificial intelligence (AI) has transformed the dynamics of the business world. AI tools are changing the way marketers used to do business and these changes are so profound that it has become difficult for marketing managers to overlook the importance of investing in and adopting AI as an integral part of the marketing function. READ MORE

3. 22. In search for the perfect KAM manager : Exploring both the buyer´s and the supplier’s view of valued personality traits in a KAM manager

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Erika Villumsen; Jennifer Laurits; [2021]
   Keywords : Key Account Management; Relationship marketing; Five-Factor Model;

   Abstract : Background: KAM has received a lot of attention over the last decade, where organizations acknowledge the benefits, and choose to implement KAM programs within their companies. Research shows that the individual in a KAM manager role has a huge impact on the outcomes of KAM, crucially responsible for the relationships with the key accounts. READ MORE

4. 23. Exploring the fund manager-fund investor relationship through the lens of the principal-agent model : Agency conflicts and mitigators in the Swedish mutual fund industry

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : David Björe; Felix Naeve; [2021]
   Keywords : fund manager-fund investor relationship; principal-agent theory; mitigator; agency conflicts; delegated portfolio management;

   Abstract : In this paper, we explore drivers and mitigators of agency conflicts inherent in the fund manager-fund investor relationship through the lens of the principal-agent model. By engaging in abductive qualitative research, we apply both deductive and inductive inquiry to complement and extend previous literature with insights from parties directly involved in the Swedish mutual fund market. READ MORE

5. 24. Sustainability performance & Ownership structure on the Nordic market : A quantitative study on the relationship between the two

   University essay from Umeå universitet/Företagsekonomi

   Author : Jonatan Höjlind; Wael Shehadeh; [2021]
   Keywords : ESG score; Ownership Structure; Nasdaq Nordic; Legitimacy Theory Stakeholder Theory; Shareholder Theory; Agency Theory.;

   Abstract : This thesis investigates the relationship between sustainability performance and ownership structure, measured using the ESG (environmental, social and governance) rating and ownership structure divided into four different ownerships (family/founder, institutional, corporate and governmental). In the pursuit of analysing the relationship between the ESG rating and the ownership structure, this study investigates publicly listed companies within the Nordic countries. READ MORE

6. 25. The Reputation Circle : A study of the interplay between the reputational perception of companies and the effect on their non-financial performance

   University essay from Umeå universitet/Företagsekonomi

   Author : Vincent Pave; Yvan Kenneth Nziengui Ebaley; [2021]
   Keywords : Reputation; non-financial performance; Corporate Social Responsibility; social relevance; stakeholder environment; community; value design; social media; influencers; digital word-of-mouth;

   Abstract : Reputation nowadays is a determinant of companies’ strategy. We used a qualitative study approach, based on semi-structured interviews. The choice of subject was motivated by recent scandals involving big corporations. We started therefore from the postulate that big corporations would rather not want to communicate on those issues. READ MORE