Essays about: "managerial economic thesis on market structure"

Found 4 essays containing the words managerial economic thesis on market structure.

  1. 1. The role of strategic communication in sport events : The challenges of the PR RACE in attracting amateur athletes to distance running events in Romania

    University essay from Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskap

    Author : Elena - Maria Vavilov; [2018]
    Keywords : sport communication; strategic communication; Public Relations Intelligence; marathon; distance running; Romania; Facebook; comunicare sportivă; comunicare strategică; Inteligența Relațiilor Publice; maraton; alergare pe distanță lungă; România; Facebook;

    Abstract : This year will be the 110th since the first time that athletes ran the exact distance of 42.195 km at the Olympic Games in London, the length known today as the standard distance for a marathon. Since then, the world of distance competitions has gone through remarkable transformations in structure, vision, strategy and location. READ MORE

  3. 2. Management Between Art and Commerce. Balancing competing institutional logics in cultural and creative industries - A case study of Bonnier Books

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Kendra Ibsen; Tove Kjellén; [2015]
    Keywords : Cultural and creative industries; Publishing; Managing competing institutional logics; Sensemaking; Relating;

    Abstract : Cultural and creative industries (CCIs) have been shown to have a great impact on both GDP and employment. Organizations within CCIs often face challenges due to the inherent tensions between art and commerce. READ MORE

  4. 3. Marketing management at Uppsala University Hospital : a case study in Swedish health care marketing; MBA-thesis in marketing

    University essay from Institutionen för ekonomi

    Author : Per-Håkan Olausson; Carina Olausson; [2009]
    Keywords : health care marketing; marketing management; Uppsala University Hospital;

    Abstract : Aim:The overall aim of this study was to obtain more knowledge on the implementation of health care marketing in Sweden, using Uppsala University Hospital (UUH) as a case study. Additionally, based on the results of this case study, the aim was also to give concrete suggestions on how to enable increased focus on the formulation and implementation of health care marketing management strategies. READ MORE

  5. 4. Investigations on the real estate market

    University essay from Handelshögskolan vid Umeå universitet

    Author : Xavier Chane-Teng; Cecile Manni; [2008]
    Keywords : French Real Estate Investment Trusts; SIIC Performance; Economic Factors; ; Financial Behaviour and Multifactor Model.;

    Abstract : Title: Investigations on the real estate market, what are the main factors influencing the performance of the French Real Estate Investments Trusts? Problem: In 2003, the French government implemented a new tax-exempt structure in the real estate market. Like REITs in the United States, SIICs are listed French companies that aim to improve the performance of real estate stocks on Paris Stock Exchange. READ MORE