Essays about: "market entry risk"

Showing result 16 - 20 of 63 essays containing the words market entry risk.

  1. 16. Analysing Competition Barriers for the Aftermarket : The Case of Volvo Cars’ Air Filter

    University essay from KTH/Industriell Management

    Author : Daniel Ginzburg; Dennis Melin; [2018]
    Keywords : Competition barriers; Entry barriers; Aftermarket; Automotive; Air filter; Competitive strategy; Competition deterrence; Will fitters; Konkurrenshinder; Barriärer; Eftermarknad; Fordon; luftfilter; konkurrensstrategi;

    Abstract : Original equipment manufacturers (OEMs) spend plenty of resources in developing products and establishing a profitable market. This includes time-consuming investigations, costly research and development processes, as well as a great deal of risk-taking. READ MORE

  3. 17. Cultural Differences and Trust : What can we learn from the distribution partnership between a Swedish startup and its Chinese distributor?

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Chen Feng; Polad Azizov; [2018]
    Keywords : Culture; Change of cultural standpoint; Trust; Evaluation of trustworthiness; Startup; Distribution partnership; Risk; Company capabilities;

    Abstract : This thesis explores the interrelations between the cultural dimensions and the establishment of trust, within the context of foreign distribution partnerships. The empirical data of the research is based on the activities of a Swedish startup during its Chinese market entry. READ MORE

  4. 18. Internationalization strategy choice for micro-multinationals: a development framework

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Gines Sanchez Navarro; [2018]
    Keywords : Blockchain; Business Internationalization; Foreign Market Entry Modes; Micro-Multinationals; Resource-; Blockchain; Business Internationalization; Utländska marknadsposter; Mikromultinationella; Resource-Based View; VRIO verktyg;

    Abstract : Micro-multinational is a relatively new term and there are still very few studies about how micro-multinationals choose their foreign entry market modes when internationalizing. This thesis attempts to add new knowledge filling the gap between the internal resources of a company and the foreign entry market mode selected for its internationalization process. READ MORE

  5. 19. With some power comes great responsibility : Ethical dilemmas occurring during Swedish small and medium sized enterprises’ entry process in politically unstable markets

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Hilda Eriksson; Jennifer Königsson; [2018]
    Keywords : International business; Ethical dilemmas; Entry strategies; CSR; SMEs; Internationalization; Business ethics;

    Abstract : Due to an increase of internationalization Swedish SMEs are faced with more issues regarding ethical dilemmas when entering foreign markets than they have been in the past. The ethical dilemmas, such as bribery and corruption, affect companies’ entry strategies in regards of moral standards and becomes an issue for markets that are characterised as being unstable. READ MORE

  6. 20. Corporate Diversification by Partnerships : A case study of an entrance into eSports

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Julia Bodin; Peter Kekesi; [2017]
    Keywords : diversification strategy; market entry; partnerships; partnership model; external factors; internal factors; sport industry; eSports;

    Abstract : When diversifying into new markets, companies have a wide range of strategic options tochoose from. This thesis investigates reasons and drivers behind why companies usepartnership as a diversification strategy when entering new markets. READ MORE