Essays about: "market entry.."

Showing result 16 - 20 of 473 essays containing the words market entry...

  1. 16. Market Entry Through Networks : A Case Study of a Swedish SME

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Samuel Björkqvist; André Jonsson; [2023]
    Keywords : Centrality; Central Nodes; Intermediaries; Legitimacy; Liabilities of Foreignness LoF ; Liabilities of Outsidership LoO ; Social Network Theory SNT ; Trust;

    Abstract : Purpose – This study aims to look into how foreignness and outsidership affect the market entry of a SME and the individual firm's ability to access the correct network as well as look at which support structures are available for the individual firms entering into a new market. Theory/Design & Research Questions – By looking through the lens of Social Network theory, aspects of trust, legitimacy, nodes, foreignness and outsidership, this study has looked into the journey of a large hamburger chain in Sweden that has successfully entered into different markets outside of Sweden. READ MORE

  2. 17. Shifting Gears: Entering the Automotive Vertical

    University essay from Lunds universitet/Innovationsteknik

    Author : Tobias Anderberg; Axel Svensson; [2023]
    Keywords : Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

    Abstract : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. READ MORE

  3. 18. Navigating the Land of Opportunity : How US Host Country Conditions and Firm Internal Factors Shape Internationalization Strategies of Swedish Firms

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Carl Hedberg; Christian Villasana; [2023]
    Keywords : Entry Modes; Internationalization; Internal Factors; Host Country Conditions; Entry Mode Strategy; Dissemination Risk; Control; Resource Commitment; Culture; Market Attractiveness; Legal Environment; Uncertainty;

    Abstract : Multinational corporations (MNCs) encounter intricate challenges as they expand their global presence, which demands strategic decision-making. The selection of an entry mode significantly impacts various aspects of a firm's operations, stakeholder relationships and long-term performance. READ MORE

  4. 19. Analyzing and developing precise pointing analysis tool to reduce image distortion in Earth Observation satellites

    University essay from Luleå tekniska universitet/Rymdteknik

    Author : Vidhan Vohra; [2023]
    Keywords : PEET; Star Trackers; Reaction Wheels; Pointing Engineering; Python; MATLAB;

    Abstract : With growing space market and entry of more private companies into the industry, there arecompanies and stakeholders who would like to have a high order of accuracy mission outputrequirements. These requirements vary from mission to mission. READ MORE

  5. 20. Exploitation of international opportunities : (A case study of Nordic cleantech firms in emerging markets)

    University essay from Högskolan Väst/Institutionen för ekonomi och it

    Author : Edet Daniel Andem; Mir Abu Naser; [2023]
    Keywords : International entrepreneurship. International opportunity exploitation. Cleantech opportunity exploitation. Opportunity exploitation in emerging markets;

    Abstract : This master’s research investigates how Nordic cleantech firms exploit opportunities in emerging markets. Emerging markets showcase significant opportunities for provision of sustainable cleantech solutions, which can be exploited by cleantech firms to enhance their commercial viability. READ MORE