Essays about: "marketing 10 p"

Found 5 essays containing the words marketing 10 p.

  1. 1. "A book is not like any other commodity" : A qualitative study on Swedish bookfluencers, labour, and aspirations.

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Jonsson Martina; [2023]
    Keywords : bookfluencers; book content; aspirational labour; affective labour; gifted books; gifted content; social media marketing; attunement; work-net;

    Abstract : The thesis focuses on bookfluencers – content creators that create content about books and reading. The study explores how they perceive the gifted books they receive from book publishers and other actors, which they are expected to create content about – often unpaid. READ MORE

  3. 2. Blockbuster exhibitions: The Future of Swedish Museums?

    University essay from Göteborgs universitet/Institutionen för globala studier

    Author : Emilia Liu; [2012-10-18]
    Keywords : ;

    Abstract : With the heavy cutbacks worldwide in the museum field, museums need to find other methods to finance their operations (Black, 2012). The survival of museums depends if the audiences come. If no one visits the museum, then what good can the ‘big and expensive institutions’ contribute to the society (Wäre, 2002, p. READ MORE

  4. 3. Internal Marketing : A way to transfer brand identity to Swedbank and Forex Bank's employees

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Malin Hilmersson; Lena Eriksson; Emma Sjölander; [2009]
    Keywords : internal marketing; brand identity; crisis communication; internal commuication; Swedbank; Forex Bank;

    Abstract : .... READ MORE

  5. 4. Strötorvsanvändning i djurstallar : en litteraturgenomgång

    University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Author : Carin Germundsson; [2006]
    Keywords : strötorv; djurstallar; tekniker; fördelar; nackdelar;

    Abstract : Peat litter has been used in animal houses for a long time. Because of its good ability to absorb liquid and nutrients from the manure it can create a dry surface for animals and a valuable manure product. READ MORE

  6. 5. Internet Gambling and Marketing Law in Sweden

    University essay from Lunds universitet/Juridiska institutionen

    Author : Anna Påhlsson; [2004]
    Keywords : Marknadsrätt; Law and Political Science;

    Abstract : Cross-border commerce involves problems not only in respect of Private Law but also within the field of Marketing Law. During the end of the year 2002 and during the year 2003, several messages by foreign betting companies could be seen in the Swedish press. READ MORE