Essays about: "masculinity theory"

Showing result 1 - 5 of 142 essays containing the words masculinity theory.

  1. 1. “A guy got to sometimes” : Hegemonic masculinity and male homosociality in Of Mice of Men, by John Steinbeck

    University essay from Högskolan i Gävle/Avdelningen för humaniora

    Author : Abigail Piper Sandström; [2024]
    Keywords : Masculinity; Steinbeck; Homosociality; American Literature; Hegemonic masculinity; Gender; Male Studies;

    Abstract : John Steinbeck’s novella Of Mice and Men explores themes of morality and masculinity through its many male characters. With the use of hegemonic masculinity theory, this essay analyzes how different elements of masculinity are characterized, constructed, and valued in relation to one another. READ MORE

  3. 2. A comparative study: How are European fast-fashion and high-end fashion brands adapting their marketing strategy for the Japanese market?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Amanda Hansson; Tobias Stenström; [2023-06-28]
    Keywords : : luxury fashion; budget fashion; Japanese fashion; marketing mix; Japanese culture; consumer behavior;

    Abstract : The study investigated how European fashion brands adapt their marketing strategies to the Japanese market. The culture in Japan differs from Europe, in which advertisements, commercials and other promotional tools risk getting misinterpreted or perceived as offensive. READ MORE

  4. 3. Working with Mentors in Violence Prevention: The experiences and understandings of professionals

    University essay from Göteborgs universitet/Institutionen för socialt arbete

    Author : Meron Temesgen; [2023-02-08]
    Keywords : Mentors in Violence Prevention MVP ; Youth; Social Norms; Hegemonic Masculinity; Bridging and Bonding;

    Abstract : The purpose of this study was to explore the experiences and analyse the understanding the professionals’, who work with youth at one of the schools where Mentors in Violence Prevention (MVP) was implemented, have of their work. Particular emphasis was made on the professionals’ own positioning in relation to the gender theoretical starting points and structural perspective of the MVP-programme. READ MORE

  5. 4. The Self-improvement Project : A theoretical analysis on self-discipline & hegemonic masculinity

    University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Author : Sara Felldin Svensson; Lina Hallberger; [2023]
    Keywords : Self-improvement; discourse; discipline; hegemonic masculinity; transnational business masculinity;

    Abstract : While the idea of self-help has historically been associated with women the growing popularity of online self-improvement groups has attracted both sexes. The growing popularity of people like Jordan Peterson and Andrew Tate - who speak of the importance of self-improvement alongside anti-feminist rhetoric - within the Manosphere online community also shows a trend of self-improvement moving towards a male audience. READ MORE

  6. 5. "An Accident of History" : Discussing Gender Inequalities within the Esports Industry

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Francesco Krämer; Charline Wolf; [2023]
    Keywords : esports; gaming; gender; masculinity; collective identity; standpoint theory; sexual harassment; feminism;

    Abstract : .... READ MORE