Essays about: "master thesis, purchase"

Showing result 1 - 5 of 68 essays containing the words master thesis, purchase.

  1. 1. Implementing CSR in Fashion Companies: Increasing Green Trust During the Transformation Process Towards Sustainable Development : An Exploratory Analysis on the Influencing Factors of Green Trust in the Fashion Sector

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Janika Förnges; Britta Sieling; [2023]
    Keywords : transformation process towards sustainable development; sustainable development in the fashion industry; green trust on the consumer side; strategic CSR; organizational change;

    Abstract : Purpose – The purpose of this paper is to gain insights into consumer behavior to provide managerial implications on what fashion companies need to do to increase green trust during the transformation process towards sustainable development in order to increase green purchase intention. Two sub-research questions are raised to answer the main research question all- encompassing in the end. READ MORE

  2. 2. Exploring Environmentally Sustainable Last-Mile Deliveries in Sweden

    University essay from Lunds universitet/Teknisk logistik

    Author : Emelie Ehrensvärd; Clara Wilhelmsson; [2023]
    Keywords : Last-mile delivery; E-retailer; Sustainable last-mile delivery; Environmentally sustainable last-mile delivery; Technology and Engineering;

    Abstract : Last-mile delivery is the part of the e-commerce supply chain that is the least efficient in terms of cost, time, and environmental impact. As e-commerce is expected to keep growing, this puts pressure on last-mile deliveries to reduce their environmental impact if Sweden is to reach its environmental goals for 2045. READ MORE

  3. 3. CSR AND PURCHASE BEHAVIOUR : A Quantitative Study on The Impact of Various CSR Dimensions on Customer Purchase Behaviour

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Muhammad Tareq Ajji; [2023]
    Keywords : ;

    Abstract : abstract  Date:                                                           [2023-01-04] Level:                                                         Bachelor/Master thesis in Business Administration, 15 cr  Institution:                                             School of Business, Society and Engineering, Mälardalen University  Authors:                                                   Muhammad Tareq Ajji                                                                                                  (97/01/30)                              Title:                                                            CSR and Purchase Behaviour- A Quantitative Study on The Impact of      various CSR Dimensions on Customer Purchase Behaviour Supervisor:                                             Ali Farashah  Keywords:                                                CSR dimensions, Legal CSR, Ethical CSR, Environmental CSR, Social CSR, Purchase Behaviour Research questions                                              1- What kind of impact do different dimensions of CSR activities (Legal, Ethical, Environmental, and Social) have on customers’ purchase behaviour in car & IT industries?  2- Which of the dimensions is the most effective?  3- Is the pattern the same between these two types of industries?   Purpose:                                                    This paper focuses on the car & IT industries. The primary goal is to examine the effect of various CSR dimensions on customer purchase behavior. READ MORE

  4. 4. Double-Sealing Recycled Paper Parcels in Sustainable Marketing & Consumer Decision-Making Factors. : The case Study of PostNord Logistics and Customers.

    University essay from Umeå universitet/Företagsekonomi

    Author : Abel Kebede; Zunair Shafique; [2023]
    Keywords : Sustainability; Circular Economy; Recycled Paper Parcels; Double Sealing Recycled Paper Parcels; Peer group Pressure; Social Media Influence; Educational Level; Age and Income;

    Abstract : Abstract: - This Master’s Thesis explains the relevancy of sustainable marketing, sustainability, e-commerce, circular economy of recycled paper packaging in the correlation of consumer perception, consumer decision making factors towards recycling and sustainability benefits. Although the paper discusses sustainable marketing in a circular economy aspect potential in regards to recycled paper parcels, the research will mainly focus on the postal carrier company named PostNord based in Nordic countries; the paper will emphasise how the double-sealing recycled paper could increase the number of customers and sustainability ofthe company and consumer perception towards these type of packaging as a parcel. READ MORE

  5. 5. Powering up profits - Integrating Power Purchase Agreements and Battery Systems for Nordic Power Futures

    University essay from Lunds universitet/Institutionen för energivetenskaper

    Author : William Thorwaldson; Ellen Jinglöv; [2023]
    Keywords : Power Purchase Agreements; Financial Power Trading; Battery Energy Storage Systems; Power Futures; Technology and Engineering;

    Abstract : This master’s thesis aims to assess the profitability and the factors impacting the profitability of entering a short position in financial derivative contracts on the Nordic power market while procuring electricity through a pay-as-produced power purchase contract and on the day-ahead (DA) market, simultaneously the strategy utilizes a battery storage system to mitigate the effects of price spikes. The research adopted a mixed-method approach by combining quantitative analysis with qualitative findings. READ MORE