Essays about: "master thesis media and communication"
Showing result 1 - 5 of 66 essays containing the words master thesis media and communication.
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1. Diffusion of digital asset management systems in the Norwegian food and grocery market. A single case study of MyBrand Media
University essay from Göteborgs universitet/Graduate SchoolAbstract : Digital asset management systems as a solution for managing digital content has been gaining attention over the last years and more IT providers are offering digital asset management systems to organizations. However, the decision to adopt this solution in a client-organization is influenced by many factors, making it a challenging and time taking process. READ MORE
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2. Digital Wars: #GuacamayaLeaks and the rise of hacktivism in technopolitics : A netnography to understand the complexity of digital communication processes.
University essay from Jönköping University/HLK, Communication, Culture and Diversity (CCD); Jönköping University/HLK, Medie- och kommunikationsvetenskap; Jönköping University/Sustainability Education Research (SER)Abstract : This master thesis explores the dynamics of information flows between the hacktivist group Guacamaya, media outlets and social media users. The study aims to understand the role of various social actors within the digital space such as media outlets, journalists, bots, and trolls, in shaping public opinion and the overall effectiveness of the group's communication activities. READ MORE
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3. The voice of unheard : Chai Khana and the importance of independent media in encouraging diversity and inclusion
University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medierAbstract : “The voice of unheard: Chai Khana and the importance of independent media in encouraging diversity and inclusion” is a master thesis focusing on the case study of Chai Khana, an independent media platform located in the South Caucasus and covering the gender-related stories from the region, and how it represents the voices of gender oppression and marginalisation. Through adopting a methods triangulation approach including the interviews, and textual and visual analysis, the collected data presented interconnectedness of independent media practices, diversity and inclusion, social imaginary and cultural citizenship. READ MORE
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4. The Duality of Transparency in Strategic Communication : Reputation Management during a Crisis in the Social Media Industry
University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhetAbstract : This master thesis investigates the potential downsides of transparency in crisis communication. Reputation and transparency studies focus primarily on external perspectives and academia lacks observations from internal perspectives. Crises like data breaches cause exponentially more damage each year and threaten intangible assets like reputation. READ MORE
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5. President Zelensky’s Twitter communication strategy : A Content Analysis of digital diplomatic practices in relation to the Russian invasion of Ukraine
University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utvecklingAbstract : This master’s thesis offers a contribution to the ongoing debate on the utilization of social media by a world leader. It focuses on the role of president Zelensky as a political leader and his online communication in relation to the Russian invasion of Ukraine. This study investigates the role of a diplomatic practice in an online environment. READ MORE