Essays about: "mcommerce"

Found 2 essays containing the word mcommerce.

1. 1. How do your customers trust you from their mobile phone? : A company's perspective to an extended understanding of the mobile technological factors needed to affect customers' trust on mobile applications or websites.

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Therese Genovese; Sandra Lu; Lovisa Sundkvist; [2020]
   Keywords : mcommerce; mobile phones; ecommerce; trust; technological factors; design; information; security; mobile applications; mobile websites; qualitative research; deductive;

   Abstract : The purpose of this research is to provide companies with how they can affect customer’s trust through tools found within the three technological factors on mobile applications or websites. A research gap was discovered by the researchers due to the lack of in-depth exploration regarding this topic and took the opportunity to do research within this field. READ MORE

3. 2. Symmetric Key Management for Mobile Financial Applications : A Key Hierarchy Approach

   University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)

   Author : Junaid Azam; [2013]
   Keywords : Symmetric Key Management; Key Hierarchy; Key Security; Financial Transaction; Mobile Phone; Mobile Application Security; mCommerce.;

   Abstract : In recent times the usage of smart phones has significantly increased. Businesses are transforming to make more out of smart phones. As a consequence, there is an increasing demand to have more and more mobile applications. Among other areas, mobile applications are also being used to make financial transactions. READ MORE