Essays about: "meal kit"

Showing result 1 - 5 of 8 essays containing the words meal kit.

1. 1. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh

   University essay from

   Author : Yiming Yuan; Ziying Lai; [2023]
   Keywords : ;

   Abstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE

3. 2. Combining Big Visions with Specific Demands : Exploring how product innovation can be managed  in order to support customization

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : AGNES MOBERG; JOSEFINE TOFT; [2021]
   Keywords : Product innovation; Innovation management; Innovation strategy; Customization; Mass customization; Sustainability; Produktinnovation; Innovationsledning; Innovationsstrategi; Kundanpassade lösningar; Kundanpassad massproduktion; Hållbarhet;

   Abstract : In complex and fast-paced times, management of innovation is suggested to explain the success of an organization, making managing innovation an important topic in strategy, organization and innovation literature. At the same time, the demand for customized solutions is increasing and the customers are becoming more important. READ MORE

4. 3. No time to prepare? : A qualitative study of young adults in Sweden and their requested experiences with meal-kit subscription services.

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Daniel Kristersson; Sarah Moberg; [2021]
   Keywords : Young adults; Subscription-based e-commerce; Decision-making process; Meal-kit subscription-services; Customer experience; The four realms of an experience;

   Abstract : This thesis establishes that the knowledge is limited in customer experience and meal-kit subscriptions written from a business perspective. The current coronavirus pandemic has contributed to a rapid surge for an industry already expected to take more significant portions of the global food market. READ MORE

5. 4. Evaluation of the In-House Production of Insulation Material for Meal Kits - A Case Study at HelloFresh

   University essay from Lunds universitet/Förpackningslogistik

   Author : Anne Bauer; [2020]
   Keywords : in-house production; food packaging; insulation material; sustainability; paper-based; Technology and Engineering;

   Abstract : Meal-kit boxes are considered a solution to reduce greenhouse gas emissions by reducing the food waste in the supply chain and households. Nevertheless, the consumers are concerned about the amount of packaging that comes with such a box, which is connected to higher carbon emissions than a grocery store meal. READ MORE

6. 5. Towards Paper Insulation Packaging: Evaluation of Thermal and Logistics Performance. A Case Study at HelloFresh

   University essay from Lunds universitet/Förpackningslogistik

   Author : Fernando Guardiola Ramírez; [2019]
   Keywords : thermal insulation packaging; paper-based; ice melt test; thermography; packaging scorecard; meal kit industry; Technology and Engineering; Agriculture and Food Sciences;

   Abstract : The most common thermally insulated packaging used today is plastic-based and customer behavior towards plastic materials has changed rapidly in recent years. The Meal Kit Industry has a particular need for insulated packaging/cool pouch (CP) and is looking to shift from plastic materials to more paper-based ones. READ MORE