Essays about: "media logic"

Showing result 6 - 10 of 96 essays containing the words media logic.

  1. 6. Personalisation and Performed Authenticity in Political Content on TikTok: A Multimodal Critical Discourse Analysis of Liberal Alliance's Campaign in the 2022 Danish General Election

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Caroline Werenberg; [2023]
    Keywords : Political personalisation; personalisation of politics; mediatisation; mediatisation of politics; political communication; liberal alliance; Social Sciences;

    Abstract : This research analyses the presence of political personalisation and its role in establishing performed authenticity in political content on TikTok. Despite TikTok being a platform created for entertainment purposes, TikTok has come to play a significant role in political discourse and engagement with politicians Employing a qualitative approach to Multimodal Critical Discourse Analysis, this research has sought to analyse how the Danish political party Liberal Alliance and their party leader, Alex Vanopslagh, used political personalisation to establish performed authenticity during the Danish general election of 2022. READ MORE

  2. 7. Under the Influence : A Qualitative Study of How Social Media Influencers Can Influence Followers on Instagram

    University essay from Jönköping University

    Author : Julia Larsson; Viktoria Niklasson; Lisa Liljegren; [2022]
    Keywords : Instagram; Institutional Theory; Institutional logic; Legitimation; Relationship Marketing; Social Media; Social Media Influencers;

    Abstract : Background: Social media has become a big part of our society. One platform that has had remarkable growth in popularity is Instagram. In Sweden, Instagram had 5.75 million users in 2021. READ MORE

  3. 8. Bibliophiles : Amateur Reviews in a Media Compact Society

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

    Author : Alva Svenning; [2022]
    Keywords : Literary field; Bourdieu; social media logic; user agency; Facebook groups; readers; mediatization; book industry; amateur reviews; literary critics; Social Sciences;

    Abstract : Bourdieu once spoke of ‘autonomy’ as a cornerstone to the making of a field, an element that demands the creation of contextually tied social values and hierarchies. Within the literary field, these hierarchical structures have been embedded for a long time, ranking cultural producers and other industry-leading agents above the social and the common; the ordinary reader. READ MORE

  4. 9. “Our House Is on Fire” : A discourse analysis of the climate change discourse in news articles about natural disasters.

    University essay from Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Author : Anna Böhm; [2022]
    Keywords : climate change; discourse analysis; media logic; communication;

    Abstract : Climate change is affecting every country on every continent and weather events are becoming more extreme. Natural disasters are three times more frequent today than they were 50 years ago, and natural disasters are more intense and complex. READ MORE

  5. 10. Identifying inhibitors and motivatorsfor writing code with high readabilityand what we can do about it : A study of motivation to write code with highreadability

    University essay from Blekinge Tekniska Högskola/Institutionen för programvaruteknik

    Author : Isac Svensson; [2022]
    Keywords : Readability; Comprehension; Clean Code;

    Abstract : As time passes, more and more code is written, and as companies owna large quantity of code, the importance of readable and easy-to-understand codeincreases. It is well known that a developer's time is spent primarily on reading and understanding source code. READ MORE