Essays about: "media market in stockholm"
Showing result 1 - 5 of 73 essays containing the words media market in stockholm.
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1. Storskogen's portfolio diversification - A strategy for prosperity?
University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomiAbstract : This case study provides an in-depth description of the fast-paced M&A compounder Storskogen which has received noticeable media attention since its IPO in October 2021. Through examining the market sentiment surrounding the public market entry, the underwriting process, and its business model, potential reasons for its volatile and relatively poor stock performance are put forward. READ MORE
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2. As startups go remote, what happens to creativity? A qualitative study on remote work's effect on creativity in startups
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : Since the COVID-19 pandemic, remote work policies have been increasingly adopted by start-up companies. As creativity is needed for startups to bring new ideas to the market, it is relevant to understand how remote work policies might affect creativity. READ MORE
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3. Unveiling Athlete Sponsorship: A Multi-method Qualitative Study of the Evolving Roles of Athletes in the Digital Era Sponsorship Agreements
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : The sports industry has undergone a profound transformation due to digitalization. Within this shifting landscape, one key aspect of sports marketing that has experienced significant changes is sponsorship. READ MORE
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4. Ethnic differences on the labor market : How does negative attitudes affect employment probabilities?
University essay from Linnéuniversitetet/Institutionen för nationalekonomi och statistik (NS)Abstract : There is a significant gap in employment rates between people born in and outside of Sweden. Previous literature and theory present evidence of discrimination being a part of the gap. This paper studies the differences in employment between foreign-born and natives in Sweden. READ MORE
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5. Media Coverage and the Swedish IPO Market: A Study on Media Coverage and IPO Underpricing in Sweden
University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomiAbstract : Using Swedish IPO market data, we analyze how pre-IPO media coverage is associated with the first-day returns for firms going public. We apply a multiple linear regression model to a sample of 266 unique issuers between the period 2010 and 2021. We find that higher media coverage, on average, is associated with higher first-day returns. READ MORE