Essays about: "media promotion"
Showing result 1 - 5 of 103 essays containing the words media promotion.
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1. “Russian oppositional journalism is not an institution; it is a partisan movement” : Reconfigured professional identities among Russophone exile journalists in the Baltic States
University essay from Uppsala universitet/Institutet för Rysslands- och EurasienstudierAbstract : Since Russia’s full-scale invasion of Ukraine, repressive legislative changes and tightened war-censorship prompted a new wave of media professionals leaving the Federation. This study explores how Russian journalists resettling in the Baltic states articulate their professional identity and view the Russian versus Baltic governments’ attitudes while adapting abroad. READ MORE
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2. Encouraging Reading on Social Media. Exploring Finnish Bookstagram Community
University essay from Institutionen för tillämpad informationsteknologiAbstract : In the contemporary digital age, where text-based communication is increasingly significant, literacy skills play a crucial role in effective social participation. However, despite the importance of literacy, a considerable number of people are still illiterate. READ MORE
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3. Collective Digital Identity of Russian Nationalist Organisations in the Invasion of Ukraine
University essay from Uppsala universitet/Medier och kommunikationAbstract : This project investigates Russian nationalist organisations during the invasion of Ukraine, to study their collective identity and practises. It features an ethnography of 26 organisations, their websites and social media. Their content is coded via a semiotic framework, categorising their symbols, images, content posted and other identity tropes. READ MORE
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4. NGO Challenges in Providing Aid: Ukraine Context
University essay from Lunds universitet/SociologiAbstract : The NGO role in providing aid and internal/external impacts that are occurring during the process are central pillars in analysing the development objective and Sustainable Development Goals for the future. The challenges that the NGOs face during aid processes are not solely dependent on singular sources and rather require complex, and multi-faced approaches. READ MORE
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5. Unveiling the Art of Illusion: Exploring the Fabrication of Authenticity and Trustworthiness by Social Media Micro-Influencers to Engage Their Audience : An exploratory multiple case study that aims to analyze how social media micro-influencers fabricate authenticity and trustworthiness to engage their audience
University essay from Jönköping University/Internationella HandelshögskolanAbstract : Background: Social networking sites have transformed communication and advertising, with influencers like micro-influencers and "instafamous" individuals playing a crucial marketing role. Businesses now leverage these influencers to engage audiences and promote their brands, creating new opportunities for online brand promotion and consumer engagement. READ MORE