Essays about: "media"

Showing result 1 - 5 of 4044 essays containing the word media.

  1. 1. ADOPTING AGILE. A different interpretation of the proliferation of agile approaches from the perspective of management fashion theory and institutional theory

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Sofia Dyrendahl; Julia Robertsson; [2020-02-13]
    Keywords : management fashion theory; institutional theory; agile approach; agile mindset; proliferation; institutional theory; agile approach; agile mindset; proliferation;

    Abstract : This study is a critical review of the term agile in order to place it in the literature of strategy theories. A study of people with agile knowledge’s view on an agile approach have been conducted to examine the development of agile as a management fashion. READ MORE

  2. 2. PICTURES AT AN ELECTION A visual semiotic analysis of Swedish political parties’ visual communication in the 2018 election

    University essay from Göteborgs universitet/Statsvetenskapliga institutionen

    Author : Axel Karlsson; [2020-01-27]
    Keywords : Sweden; political communication; visual communication; political parties; visual semiotics; election posters; Facebook; social media;

    Abstract : The following thesis utilizes visual social semiotic analysis in order to investigate the usage of images by Swedish political parties during the election campaign to the Swedish Riksdag of 2018. Visual semiotics is used to identify the themes and the visual methodology used in images in election posters before comparing these to posts made by the parties on Facebook the week preceding the election in 2018 in order to ascertain whether there were differences in said themes and methodology in the posters compared to the Facebook posts or not. READ MORE

  3. 3. Podcasts: “Entertainment To Go” : A study on why Uppsala University students listen to podcast

    University essay from Uppsala universitet/Institutionen för informatik och media; Uppsala universitet/Medier och kommunikation

    Author : Anneli Modin; Sasha Börholm; [2020]
    Keywords : podcast; convergence; mobility; uses gratifications theory; listening behavior;

    Abstract : The study aims to gain a deeper understanding of podcasts as a phenomenon. It specifically explores Uppsala University students and their podcast listening habits in an effort to gain understanding about why students listen to podcasts, if there are particular genres students are drawn to and why students believe podcasts are successful. READ MORE

  4. 4. The use of Slack as a social media in higher education : Students perceptions of advantages and disadvantage of Slack during learning process

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Shahrzad Darvishi; [2020]
    Keywords : ;

    Abstract : .... READ MORE

  5. 5. Nike’s Dream Crazy campaign and how it influenced views and opinions towards the brand

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Oskar Brandberg; Mathias Myrefelt Norlinger; Kevin Ngo; [2020]
    Keywords : Nike; Swedish consumer behaviour; Political Consumerism; Kaepernick; Political stance; Business and Economics;

    Abstract : Purpose: In 2018 Nike launched an advertisement campaign called “Dream Crazy” that provoked controversial reactions in social media and large coverage in the media. This qualitative study aims to find out what Swedish students aged 19-24 think of specifically the political aspect of that campaign, and how much it matters and influences their decision making when choosing products. READ MORE