Essays about: "message development theory"
Showing result 1 - 5 of 31 essays containing the words message development theory.
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1. Digital media use towards relationship initiation in marketing : A qualitative study of Swedish Micro-firms in a B2B context
University essay from Umeå universitet/FöretagsekonomiAbstract : This thesis aims to explore what and how Swedish micro firms use digital media towards relationship initiation in a Business-to-Business (B2B) context. Digital media has been increasingly studied in marketing over time, but it has been predominated by Business-to- Customer (B2C) context, while the Business-to-Business context lacks attention, micro B2B firms even less in particular. READ MORE
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2. Quadcopter Control System Design and Implementation with LQR assisted by Kalman Filter: An Experimental Study
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : This study stems from the audacious assumption that two bachelor students could successfully construct a functional quadcopter from scratch, covering both software and hardware aspects. The project begins by establishing a foundation for modeling the quadcopter dynamics, including derivation and linearization techniques for implementing a linear quadratic regulator (LQR). READ MORE
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3. Place-based education through partnerships between teachers and local actors : A nested case study exploring encounters between primary school teachers and local actors within the local wood industry in the Regional Natural Park of Gruyère Pays-d'Enhaut, Switzerland
University essay from Linköpings universitet/Institutionen för beteendevetenskap och lärandeAbstract : This nested case study inquires about the partnership between primary school teachers and local actors within the wood industry to perform a place-based educative lesson in the Swiss region of Gruyère Pays-d’Enhaut. Five different cases relate the encounter between a teacher and a local actor and enable the description of the particularities and outcomes of such partnerships. READ MORE
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4. Enviromental education in Tanzanian secondary schools. An Exploratory Case Study from Teachers’ Perspectives
University essay from Göteborgs universitet/Institutionen för pedagogik och specialpedagogikAbstract : Aim: The purpose of this qualitative study is to examine the concept of Environmental Education (EE) in Tanzanian secondary schools from the teachers' perspective. The results of this study will help schools evaluate and implement the goals of the EE curriculum and understand the challenges and opportunities for teachers and school administrators. READ MORE
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5. Secret sustainability: A case study of why a company might go silent with its green achievements
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : Greenhushing is acknowledged as a growing concerning behavior referring to when companies deliberately avoid communicating their green achievements. Thus, while companies do substantial work within sustainability, these efforts are strategically or involuntarily not communicated, but why? The research field on greenhushing remains nascent, and scholars have inadequately explained why greenhushing occurs, particularly has previous literature overlooked the strategic perspective and company- specific circumstances. READ MORE
