Essays about: "mobile game market"

Showing result 1 - 5 of 27 essays containing the words mobile game market.

  1. 1. Diablo: Immortal, A Pay-to-Win Study

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Keming Zhang; Ruiqi Liu; [2023]
    Keywords : Pay-to-Win; Free-to-Play; Mobile Game; Theory of Consumption Value;

    Abstract : Background: P2W games (Pay-to-Win) occupy a significant position in the Chinese gaming market, attracting a large number of players to participate and spend money. However, there is still a knowledge gap in understanding the motivational factors behind the behavior and psychology of Chinese players in terms of their purchase motivation in specific games Diablo: Immortal. READ MORE

  3. 2. Robotic Lawnmowers and Professional Golf Customers; Navigating Expectations for a Hole-in-One Experience : An exploratory case study that aims to establish the expectations in the customer purchase journey of robotizing a golf course to guide providers' strategic decisions

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Ebba Lövström; Emma Abrahamsson; [2023]
    Keywords : Robotic Lawnmower; Customer Experience; Customer Motivation; Customer Purchase Journey; Customer Satisfaction; Business-to-Business;

    Abstract : Background: Robotic lawnmowers are autonomous outdoor mobile robots designed to mow the lawn autonomously. The robotic lawnmower market is rapidly growing and constantly developing. READ MORE

  4. 3. Consumer perspectives towards monetization and its impact on AAA game designs

    University essay from Uppsala universitet/Institutionen för speldesign

    Author : Jubril Ahmadu; [2023]
    Keywords : Monetization; microtransactions; consumer; consumer market; game design; video games;

    Abstract : Monetization is now a fundamental aspect of video game creation and currently, all developers are trying to utilize it in the various designs of their games. Contemplating the monetized aspect of video games, this research has seen a gap in the studies pertaining to monetization from the perspective of the consumers, who are also the gamers and the buyers of these monetization designs. READ MORE

  5. 4. Having the right pedigree? A caste study of an American Mobile game developer’s transition to an indie business model.

    University essay from Göteborgs universitet/Graduate School

    Author : Domagoj Kljakovic-Gaspic; [2022-06-23]
    Keywords : ;

    Abstract : The overall purpose of this study was to better understand the transition of a mobile games developer from a Co-Development business model to an Independent one by harnessing the framework of institutional logics. The paper is based on a case study of an American Mobile Game developer with operations in several geographical regions across the world. READ MORE

  6. 5. A case study of the lead time between eliciting and implementing the requirements in mobile game apps

    University essay from Blekinge Tekniska Högskola/Institutionen för programvaruteknik

    Author : Guanqun Liu; Qianwen Liu; [2022]
    Keywords : lead time; mobile game apps; user reviews; user requirements;

    Abstract : Context. There has been a remarkable growth of the mobile game industry since the raging pandemic covid-19 destroyed many businesses across several industries [1]. Nowadays mobile gaming has been one of the highest performing industries globally, raking in more billions in revenue [1,2]. READ MORE