Advanced search

Showing result 1 - 5 of 20 essays matching the above criteria.

  1. 1. Social class representations and construction of entrepreneurial identities in Swedish ELT textbooks

    University essay from Stockholms universitet/Engelska institutionen

    Author : Cristina Elena Staicu; [2023]
    Keywords : Neoliberalism; social class; social inequality; entrepreneurialism; English textbooks; ELT; Sweden;

    Abstract : Modern societies across the globe have been deeply transformed by the rise of capitalism and neoliberalism in the last century. This has had a significant impact on education which has been reconfigured to meet the needs of the market rather than the needs of the learner. READ MORE

  3. 2. "The Limits of Nudging": A Case Study on Nudge-based Interventions in E-commerce Sustainability

    University essay from Lunds universitet/Internationella miljöinstitutet

    Author : Athulya Purushothaman; [2023]
    Keywords : Pro-Environmental Behavior; Nudge; E-Commerce; Digitization; Digital Nudges; Consumer Behavior; Digital Marketing; Earth and Environmental Sciences;

    Abstract : Modern consumerism and overconsumption in e-commerce have profound ecological ramifications, necessitating the adoption of pro-environmental behavior. Imagine a world where sustainable choices are seamlessly integrated into our online shopping experience. READ MORE

  4. 3. Beer Festival and Place Identity : An Analysis of Munich Oktoberfest And Qingdao International Beer Festival

    University essay from Uppsala universitet/Teologiska institutionen

    Author : Rucheng Wang; [2022]
    Keywords : beer festivals; place identity; uniqueness; authenticity; liminality; Heimat ; nostalgia; globalisation; modernisation;

    Abstract : As microcosms of German and Chinese societies, Munich Oktoberfest and Qingdao International Beer Festival are important manifestations of local culture. This study intends to answer the following question: to which extent are beer festivals in Germany and China related to local history and the local sense of place? A historical overview of the beer festivals in Munich and Qingdao is provided, as well as an analysis of how people seeking a sense of belonging creatively combine cognitive schemata of modernity with local cultural systems on a symbolic level. READ MORE

  5. 4. Blue Blood and Smooth Skin : Interdependent Relationships Between Feminine Hygiene Product Commercials, Feminism, and Women’s Self-Esteem

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Nina Lotz; Dionne Tilborghs; [2022]
    Keywords : feminism; feminine hygiene products; menstruation; body hair; women´s self-esteem; advertising; binary clean messy ; stigma; normatization;

    Abstract : The portrayal of women in commercials is intertwined with patriarchal structures and power hierarchies found in Western contemporary society, which stem from the Judeo-Christian binary of a ‘clean/messy’ body as introduced by St. Augustine (354 – 430 CE). READ MORE

  6. 5. Unpacking taste : the social life of wine

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Henrik Mikael Waldin; [2022]
    Keywords : social fields; modernity; tradition; authenticity; natural wine;

    Abstract : Wine’s context exceeds the story of pleasure and natural enchantment as it is also laden with conflict and controversy. Wine is part of contemporary discussions on globalization, class and postcolonialism, biodiversity and climate change. In a sense, wine does not only reflect nature, but wine also reflects and is embedded in its social context. READ MORE