Essays about: "most factors affecting business communication"

Found 5 essays containing the words most factors affecting business communication.

1. 1. A study on consumer perception of clothes repair and opportunities for brand intervention

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Hai Ly Pham; Ankita Kanjilal; [2023]
   Keywords : repair; clothing; circular economy; consumer behaviour; brand intervention;

   Abstract : Repairing is one of the alternative business alternatives at the end-of-life phase of clothing, that is seen to be a potential solution for the biggest challenge that the fashion industry faces today - waste. The purpose of this research is to extend our collective understanding of consumers’ value in clothes that lead to their willingness to keep a garment in use for longer. READ MORE

3. 2. Effects of servitization in the marketing processes of Software-as-a-Service : With focus on intangible aspects of Software-as-a-Service

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Author : Hanna Fahlberg; [2019]
   Keywords : Marketing; Marketing strategies; Servitization; Information technology; B2B; Business-to-business market; Cloud computing; Software-as-a-service”; SaaS; Service intangibility; Service marketing; Relationship; Relationship marketing; Transactional marketing; Value; Value creation;

   Abstract : During the past three decades vast advances in IT and computing have been made, which places a lot of pressure on the marketers. Cloud computing are now a widely used concept and are said to have servitized the whole IT-industry. A cloud-based solution that have received lot of attention recently are Software-as-a-service (SaaS). READ MORE

4. 3. Automation of Supply Processes : A Study at Ericsson AB

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Mariana Pimenta de Almeida; [2019]
   Keywords : Supply Chain Management; Supply Chain 4.0; Digitalization of Logistics; Information sharing in Supply Chains; Business automation; Automation software; Back-end automation.;

   Abstract : In the Information and Communication Technology (ICT) industry, the pressure to accelerate the deployment of 5G technology has created a new competitive environment for businesses. This technology not only enables lower latency, but also higher number of connected devices, higher amounts of shared data, and faster. READ MORE

5. 4. B2B Relationships in the Advertisement Business : A Study of Advertising Agency-Client Relationships

   University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

   Author : Tina Johansson; Martin Eklind; Martin Samuelsson; [2007]
   Keywords : Marketing Communication B2B Advertising;

   Abstract : Abstract In the complex business environments of today, firms are in need of external expertise in order to achieve a competitive edge. The increased complexity is partly due to technological devel-opment and facilitated global access affecting most markets. Therefore, marketing activities has increased importance in a firm’s core strategy. READ MORE

6. 5. The right to health and right to intellectual property in the EU. Analysis of the internal and external policies.

   University essay from Lunds universitet/Juridiska institutionen

   Author : Beata Faracik; [2002]
   Keywords : Human Rights Law and Intellectual Property Rights; Law and Political Science;

   Abstract : It is very common nowadays to speak of an ''information society'' in which control of information or information based knowledge has replaced control over matter as an ultimate source of economic power. The intellectual creations protected through patents, trade marks, copyrights etc constitute often a huge part of the companies' intangible assets. READ MORE