Essays about: "multinational expansion"

Showing result 21 - 25 of 27 essays containing the words multinational expansion.

1. 21. Social Media - a Source of Value Creation or a Hyped Way of Wasting Resources? A case study on employees' professional use of of social media in a multinational B2B company

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Elisabeth Enckell; [2011]
   Keywords : Social Media; B2B; Communication; Value Creation; Strategy;

   Abstract : Social Media is a popular subject in the field of business, and yet many business leaders are struggling in how to benefit from it. Several previous studies focus on how social media can be used in the area of marketing communications while the media as such allow employees in all departments to use them. READ MORE

3. 22. The relationship between weeklyexchange rate movements and stockreturns: Empirical evidence in five Asian markets

   University essay from Handelshögskolan vid Umeå universitet

   Author : Mingjie Wen; Tang Tang; [2010]
   Keywords : exchange rate movement; stock price; exchange rate and stock return; foreign exchange rate exposure; Asian markets.;

   Abstract : Following the development of international trade, exchange rate uncertainty is a majorsource of risk for corporations involved in international activities. It has forcedmanagers and academics to pay more attention to the effect of exchange rate volatilityon firm value, particularly in developed countries. READ MORE

4. 23. How does culture influence communication in multicultural teams in China and India

   University essay from Handelshögskolan vid Umeå universitet

   Author : Pongpranod Ongwatana; Gaurav Chordia; [2009]
   Keywords : National culture; Communicationa; Intercultural Communication; Multinational Organizations; Multicultural Team;

   Abstract : With the increasing trend of globalization, the impact of globalization has lead to a fast changing environment the boundaries for business is diminishing day by day so is the movement of people between different countries and cultures. The requirements of multinational organizations like expansion plans in international market has continuingly increased the need to understand the cultural dimensions of different countries to achieve better results. READ MORE

5. 24. Change Of Entry Mode : a case study of Swedish retail firm in the United Arab Emirate

   University essay from SLU/Dept. of Economics

   Author : Emmanuel Onyebuchi Nnagbo; [2009]
   Keywords : change; entry mode; internal factors; external factors;

   Abstract : Over a decade, there has developed a strong tendency in International Business studies to discuss the internationalization of multinational corporations. This development is not surprising as the ongoing globalization has pushed corporations to seek entry into foreign markets at a relentless pace. READ MORE

6. 25. The process of International Expansion of Firms

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : Imran Fazal; [2009]
   Keywords : International Expansion; Flexibility value of exporting mode of entry; Foreign Entry modes; Small scale and Large scale Firms;

   Abstract : A firm may enter into the foreign market by different modes. Firm could operate in the foreign country by physical appearance in the host country such as establishing factories and joint venture. In contrast, some mode could be expands in the foreign country while operate from home country such as exporting. READ MORE