Essays about: "nature and characteristics of smes"

Showing result 1 - 5 of 12 essays containing the words nature and characteristics of smes.

  1. 1. Evolution of Management Control System in Early-Stage Enterprises : A Multiple Case Study in European SMEs

    University essay from Stockholms universitet/Företagsekonomiska institutionen

    Author : Gauti Thormar; Sándor Renáta Gabriella; [2022]
    Keywords : Balanced Scorecard; Management Control Systems; Performance Management Systems;

    Abstract : Background – Over the years, management control has become an agenda in the research field, and new frameworks have been developed to study organizational control and measure company performance. Management Control Systems (MCS) development has gained attention with the trend of young, technology-driven companies becoming substantial contributors to the economy. READ MORE

  3. 2. Digital Marketing for Conversion Rate Optimization : Prioritizing Efforts for SMEs with Consideration to Information Overload

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Jenny Nilsson Vestola; Karolina Vennström; [2019]
    Keywords : Digital Marketing; Conversion Rate Optimization; Customer Journey; Information Overload;

    Abstract : Digital marketing involves several channels that represent important touchpoints across the customer journey which SMEs must prioritize and invest in effectively. However, SMEs can struggle with limited resources of time, budget and knowledge which makes successful implementation of digital marketing and conversion rate optimization difficult. READ MORE

  4. 3. The Assessment of an Indicator : - Case Studies about The Skåne-Blekinge Programme and The Simplifying the Pathways to Jobs and Competence Programme

    University essay from KTH/Urbana och regionala studier

    Author : Ardina Putri Rahtama; [2018]
    Keywords : European Union programme; Swedish national programme; programme level; project level; indicator’s function; indicator’s characteristic;

    Abstract : In Sweden, Small-Medium Enterprises (SMEs) are supported by government programme at the EU and national levels to decrease unemployment. The Skåne-Blekinge programme is an EU programme to increase job opportunities in Region Skåne and Blekinge. READ MORE

  5. 4. Pursuing Value from IT-investments through IT-governance for SMEs: A supply-side perspective

    University essay from Göteborgs universitet/Graduate School

    Author : Anton Johansson; Christian Widell; [2016-09-20]
    Keywords : SME; IT-governance; information technology; decision-making process; IT-investments;

    Abstract : Background and problem: Investments in Information Technology (IT) are not only assets but also enablers of capabilities for organizations, such as enhanced performance through alignment between strategy and IT. Small and medium enterprises (SMEs) are currently increasing their IT-investments while the failure rate of IT-investments remains high, primarily due to a lack of IT-governance. READ MORE

  6. 5. Masters of Agility : A Study of How Small- and Medium-Sized E-Businesses Use Their Human Resource Management to Succeed in a Complex Environment

    University essay from Linnéuniversitetet/Ekonomihögskolan, ELNU; Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Miguel Carnero; Laura Weishaupt; [2016]
    Keywords : Business agility; human resource management; e-businesses; small- and medium-sized enterprises;

    Abstract : SMEs are a type of business that has been intensively studied with regards to many different aspects, given that they are known as the engines of economies. Also, the adoption of the e-channel by SMEs has been researched widely. READ MORE