Essays about: "new media"

Showing result 21 - 25 of 1762 essays containing the words new media.

  1. 21. Peers, Privacy & Pleasure: A mapping of how social norms influence consumers in their diffusion of a social media application with privacy implications, the case of TikTok

    University essay from Göteborgs universitet/Graduate School

    Author : Axel Fohlin; Carl Klittmar; [2023-07-03]
    Keywords : Social Norms; Injunctive Norms; Descriptive Norms; Personal Norms; Privacy Implication; Privacy Concern; Privacy Risk; Diffusion of Innovation; TikTok;

    Abstract : TikTok, the social media network where users can post and share user created content with one another, has fallen under examination of governments across the globe due to rising distress in regards to the privacy implications that the app may have. Understanding how TikTok reached such success even with an apparent privacy implication calls for a mapping of the social norms (Injunctive, Descriptive, Personal) and how they shaped consumer perceptions. READ MORE

  2. 22. What new practices emerged following VAR in football among spectators, and how do these practices relate to potential value co-creation and co-destruction?

    University essay from Göteborgs universitet/Graduate School

    Author : Salih Tilki; Kanti Das Mrinmoya; [2023-07-03]
    Keywords : video assistant referee; practice theory; consumption practices; emotional practices; value co-creation; value co-destruction; interactive value formation;

    Abstract : Technological tools are widely used in all industries. In football, Video Assistant Referee (VAR) has been implemented and is becoming more common in nearly all domestic leagues and international organizations. Previous research has shown how VAR affected the game objectively, as well as people's perspectives toward this new technology. READ MORE

  3. 23. Time is Tik(Tok)ing: An Insight on Contemporary Media Consumer Behavior - An exploratory study on user-generated content’s potential impact on contemporary media consumption

    University essay from Göteborgs universitet/Graduate School

    Author : Hilal Ahmad; Isak Rydén; [2023-07-03]
    Keywords : Media consumption; user-generated content; fast media; TikTok; addictive behavior; trends; media multitasking; social TV;

    Abstract : The drastic entrance and growth of TikTok during the last years have introduced new ways of consuming entertainment which has been adopted by individuals globally. Due to its novelty this type of media consumption is a rather understudies subject, which is why this study will explore new tendencies and behaviors occurring among consumers to provide inspiration for further research. READ MORE

  4. 24. The recruitment process to corporate boards - A qualitative study investigating female underrepresentation

    University essay from Göteborgs universitet/Graduate School

    Author : Johanna Berg; Lina Holmqvist; [2023-06-29]
    Keywords : recruitment; social network; gender; equality; social structures; female underrepresentation;

    Abstract : This research put emphasis on the election committee and its role in the recruitment process for corporate boards. Particularly, it investigates the cause of female underrepresentation in the boardroom of corporations listed on the Swedish stock exchange. READ MORE

  5. 25. Threats and opportunities in a contested field of integration – EU forest policy as framed in forest owner media

    University essay from Göteborgs universitet/Statsvetenskapliga institutionen

    Author : Marit Fahlander; [2023-01-17]
    Keywords : EU forest policy;

    Abstract : This thesis discusses the framing of EU forest policy in Swedish forest owner media, in the years 2006, 2013 and 2021. While Swedish forest owners have historically been influential in shaping EU forest policy, no research has previously been made on how the EU is framed in forest owner media. READ MORE