Essays about: "norm-activation"

Showing result 1 - 5 of 6 essays containing the word norm-activation.

  1. 1. Renewable Energy Communities - Exploring behavioral and motivational factors behind the willingness to participate in Renewable Energy Communities in Germany

    University essay from Lunds universitet/Internationella miljöinstitutet

    Author : Anna Kracher; [2021]
    Keywords : Renewable Energy Communities; willingness to participate; behavioral insights; Social Sciences;

    Abstract : Several studies and actors have emphasized the role of Renewable Energy Communities as collective citizen initiatives enhancing the decentralized, low-carbon energy transition. Despite the social, environmental, and economic benefits, several changes in the energy policies in Germany have led to a decrease of newly registered Renewable Energy Communities. READ MORE

  2. 2. The Impact of Personal Norms, Environmental Awareness & Ascribed Responsibility on Pro Environmental Intentions of Young Travelers in Sweden

    University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

    Author : Samudika Perera; [2021]
    Keywords : Personal norms; pro environmental intentions; environmental awareness; ascribed responsibility; intention to involve in sustainable purchasing behaviors; intention to involve in recycling activities; intention to involve in preserving natural and local resources;

    Abstract : Purpose – The purpose of this study is to analyze the relationship between personal norms and pro environmental intentions of youth travelers in Sweden including the intention to involve in sustainable purchasing behaviors while travelling (IISPB), intention to involve in recycling activities while travelling (IIRA) and intention to preserve natural and local resources while travelling (IPNLR). Also the study aims to test the moderating impact that the environmental awareness and ascribed responsibility have on the relationship between personal norms and pro environmental intentions considered. READ MORE

  3. 3. Sustainable Consumption in Food Industry: In what stages do consumers implement sustainability in their decision making process?

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Xinyu Zhang; Besong Enow Egbe Stacy; [2019]
    Keywords : Consumer behavior; consumer decision; sustainable development; sustainable consumption; organic and green food products; environmental and social responsibility; food industry;

    Abstract : This paper examines the concept of sustainable development and sustainable consumption in the food industry and how consumers relate with the idea of organic food produce and their alternatives. The research was developed by using the Consumer Decision Making model and the Norm Activation Model to be able to understand what motivates consumers in their buying choices and why. READ MORE

  4. 4. My Organization Wants Me to Do What? The Effect of Implementing the B-Corp Certification on Employee Pro-Environmental Behavior

    University essay from Linnéuniversitetet/Institutionen för psykologi (PSY)

    Author : Dorottya Balla; Tom Runesson; [2019]
    Keywords : pro-environmental behavior; commitment; organizational change; life satisfaction; norm-activation model; value-belief and norm framework; social exchange theory; theory of planned behavior; B-Corp Certification.;

    Abstract : In today’s society, environmental concern might be at a historical peak. 2778 companies in 60 countries have now acquired the Benefit-Corporation (B-Corp) Certification in attempts to demonstrate their environmental responsibility. READ MORE

  5. 5. Generation y’s intention to perform in-store recycling in the fast fashion industry: A combined TPB and NAM approach

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Kristin Schröder; Saskia Pietralla; [2018]
    Keywords : Generation y; Fast fashion; Clothing disposal behaviour; Pro-environmental behaviour; In-store recycling;

    Abstract : Background: Due to accelerating environmental problems caused by fast fashion sustainable business solutions become increasingly important. Thus, the following thesis examines generation y’s intention to perform in-store recycling at fast fashion retailers and investigates the factors most influential on intention. READ MORE