Essays about: "offine channel"
Found 1 essay containing the words offine channel.
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1. Relationship between Customer Perception about CSR activities and Purchase Intention: The Role of CSR Communication Channels
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : With the incorporation of businesses as major players in a country’s economy and society, Corporate Social Responsibility is becoming a very important aspect of corporate activity. This field is greatly understudied and only limited research has been done on the consequences of conducting CSR activities through different channels of communication. READ MORE
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