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Showing result 1 - 5 of 3339 essays matching the above criteria.

  1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Moa Lind; Malin Morup; [2024-02-12]
    Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

  3. 2. Hur mår vi bra av en gågata? : faktorer som påverkar den mentala hälsan och upplevelsen bland stadens hårdgjorda miljöer, med gågatan i fokus

    University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Author : Odd Nilsson; [2024]
    Keywords : gågata; gågator; boende i staden; miljöpsykologi; mental hälsa; landskapsarkitektur; rumslighet; grönska; ljudbild; trafik; människor; stress;

    Abstract : De senaste 200 åren har städer blivit majoriteten av människans boendemiljö, både globalt och i Sverige. Att bo i en stad idag innebär en ökad risk för både fysisk och mental ohälsa. Stadsplaneringen kan bidra till att minska risken, genom att ta hänsyn till faktorer som bidrar till ett ökat välbefinnande i staden. READ MORE

  4. 3. A Hidden Voting Gap? : How the Interaction Between Income and Depression Affects Voting

    University essay from Uppsala universitet/Statsvetenskapliga institutionen

    Author : Klara Danielsson; [2024]
    Keywords : ;

    Abstract : Depression has only in recent years been explored within political science, despite its deeply political causes and consequences. Previous research has found significantly lower political participation among people with depression and has especially focused on its negative effect on voting. READ MORE

  5. 4. Cultivating connections: exploring the impact of community garden on social cohesion : in a socio-economic disadvantaged neighbourhood in Sweden

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Reham Ghallab; [2024]
    Keywords : Social cohesion; social capital; community garden; socio-economic neighbourhoods; segregation;

    Abstract : The study delves into the interplay between the social dynamics of the community garden space and broader socio-political forces, exploring how these factors mold practices and interactions within the community garden, thereby influencing social cohesion. Despite the apparent segregation, Tensta Garden serves as a catalyst, inspiring residents to construct relationships, actively participate, and cultivate connections and shared experiences. READ MORE

  6. 5. Migration trajectories of Nigerian students in the United Kingdom: A study of their social integration experiences

    University essay from Malmö universitet/Institutionen för globala politiska studier (GPS)

    Author : SEUN OLUSOLA AJETOMOBI; [2024]
    Keywords : Nigeria; ethnic relations; social connection; sense of belonging; social integration;

    Abstract : This thesis aims to investigate social integration experiences of Nigerian students in the United Kingdom, focusing on the influence off participating in social activities and building connections with the local community. The research aims to understand how these factors contribute to the overall social integration of Nigerian students in the United Kingdom. READ MORE