Essays about: "online campaign"

Showing result 1 - 5 of 83 essays containing the words online campaign.

  1. 1. Enhancing Privacy in Cookieless Web Advertising : A Comparative Study of Multi-Party Computation and Trusted Execution Environment Solutions for Private Attribution Reporting

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Victor Massy; [2023]
    Keywords : Multiparty computation; Trusted execution envrionment; Web advertising; Private attribution reporting; Flerpartsberäkning; Pålitlig exekveringsmiljö; Webannonsering; Privat attributionsrapportering;

    Abstract : The end of third-party cookies has driven the advertising market to seek new solutions. Third-party cookies were widely used to track users’ online activities across websites. However, the growing concern for privacy has led web browsers to put an end to this practice. READ MORE

  3. 2. Analysis of Methanol Based Chlorine Dioxide Production : An analysis of sodium chlorate reduction efficiency and investigation of salt cake filter wash on an SVP-LITE® system

    University essay from Karlstads universitet

    Author : Emil Lundh; [2023]
    Keywords : ECF; SVP-LITE®; chlorine dioxide; bleaching; ECF; SVP-LITE®; Klordioxid; blekning;

    Abstract : This work aimed to determine how effective an SVP-LITE® chlorine dioxide plant at Vallviks Bruk was running. This was done by determining the chemical consumption per unit of chlorine dioxide produced. The calculations relied upon online instrumentation that was manually validated. READ MORE

  4. 3. From Coffee Breaks to Communication Breakthroughs : A Quantitative Study of a Fika Campaign: Shaping Strategic Communication in the Digital Age

    University essay from

    Author : Annie Elwin Segolsson; [2023]
    Keywords : Strategic communication; technology use; campaign effectiveness; demographic factors; Strategisk kommunikation; teknikanvändning; kampanj effektivitet; demografiska faktorer;

    Abstract : This research paper investigates the effectiveness of a campaign conducted by me and SJ to recruit new members on board trains, focusing on the interplay between strategic communication, demographic factors and technology use. With the increasing majority of online platforms and the pervasiveness of smartphones, the study recognizes the significance of mobile media and technologies like QR codes in shaping everyday experiences. READ MORE

  5. 4. Perceptions and Challenges of Online marketing Professionals : Online marketing Professionals’ Perceptions of Challenges in the online campaign optimization process. A Qualitative Study

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Maria-Izabela Fieraru; Laura Tímea Kremeny; [2023]
    Keywords : online marketing campaigns; marketers’ perceptions; optimization process; challenges; the theory of planned behavior;

    Abstract : Online marketing professionals' perceptions about the challenges have got huge importance on marketing campaigns and conversion rates. Online marketing professionals' effective digital marketing strategies are crucial for businesses and clients to grow. READ MORE

  6. 5. Customer engagement and co-creation in crowdfunding : Multi-case study on tabletop Kickstarter campaigns

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Michael Polatos; Andrii Kernitskyi; [2023]
    Keywords : Customer engagement; Kickstarter; co-creation co-destruction of value; S-D logic;

    Abstract : Background: Crowdfunding is a new form of financing that has gained popularity among entrepreneurs seeking to fund innovative and creative projects. It involves collecting small amounts of money from a large number of potential backers through specialised websites. READ MORE