Essays about: "online promotion"

Showing result 1 - 5 of 94 essays containing the words online promotion.

1. 1. Is there any sugar in Sugar Dating?

   University essay from Göteborgs universitet / Institutionen för sociologi och arbetsvetenskap

   Author : Amanda Sahibzada; [2023-08-29]
   Keywords : Sugar Dating; Capitalism; Patriarchy; Commodification of Intimacy; Sex for remuneration; Swedish Sex Purchase Act;

   Abstract : The sugar dating market is divided into the interpretations of either being a niched dating style or another term for prostitution, disguised to align with the Swedish Sex Purchase Act. Despite sugar dating platforms prohibiting prostitution and escort services, previous research shows that sex for remuneration is common within sugar dating concepts. READ MORE

3. 2. Perspectives on a social justice and European identity: a study of intergroup dialogues

   University essay from Göteborgs universitet/Institutionen för didaktik och pedagogisk profession

   Author : Anna Pietraszczyk; [2023-06-14]
   Keywords : Social justice; Education for Sustainable Development; European identity; privilege and oppression; critical consciousness; Third Space; dialogism;

   Abstract : Aim: The aim of this study was to advance the promotion of an all-encompassing, multi-faceted discussion on social justice and explore the concept through identity negotiation in the European context. Theory: Three concepts were introduced to bring together the theoretical framework: “Critical consciousness”, “Third Space” and ”Dialogism”. READ MORE

4. 3. Unveiling the Art of Illusion: Exploring the Fabrication of Authenticity and Trustworthiness by Social Media Micro-Influencers to Engage Their Audience : An exploratory multiple case study that aims to analyze how social media micro-influencers fabricate authenticity and trustworthiness to engage their audience

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Armin Roshandel; Felix Miöen Dahlström; Kevin Ekström; [2023]
   Keywords : ;

   Abstract : Background: Social networking sites have transformed communication and advertising, with influencers like micro-influencers and "instafamous" individuals playing a crucial marketing role. Businesses now leverage these influencers to engage audiences and promote their brands, creating new opportunities for online brand promotion and consumer engagement. READ MORE

5. 4. Bridging the past, the present and the future : Ecuadorian indigenous youth defenders’ role in the creation of just social change in Ecuador

   University essay from Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi; Lunds universitet/LUMID International Master programme in applied International Development and Management

   Author : Isabela Pérez; [2023]
   Keywords : indigenous peoples; indigenous youth; social change; Ecuador; indigenous rights; indigenous identities; Social Sciences;

   Abstract : Indigenous peoples are one of the most marginalized social groups in Ecuador. Emerging as a new actor contesting this situation, indigenous youth defenders (IYD) appear to be leading initiatives that promote indigenous rights in the country. READ MORE

6. 5. The Myth of Incentive-Based Sales Strategies: an Empirical Analysis Contradicting Prevailing Theories using Data Mining and Hypothesis Testing Techniques

   University essay from Högskolan Dalarna/Institutionen för information och teknik

   Author : Yidan (Nickia) Liang; [2023]
   Keywords : Reward Program; Reward Evaluation; Data Mining; RFM; Customer Segmentation; Clustering; K-Means; Hypothesis Testing; One-Sided T-Test; Marketing Effectiveness; Incentive-Based Sales Strategy; Sales Promotion;

   Abstract : In recent decades, the use of incentive-based reward programs to foster customer loyalty and promote sales has become prevalent in various industries. While these strategies are widely accepted and implemented, there is a significant gap in empirical studies to ascertain their real-world effectiveness. READ MORE